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Regional Director Marketing & Communication
KardexCincinnati, United Statesfull_timeVerifiedPosted 2 Dec 2024
About the role
The Regional Director of Marketing & Communication will lead and manage the North American marketing and communication team, overseeing all aspects of strategy, execution, and performance. This role is a senior leadership position responsible for driving high-impact marketing initiatives, brand positioning, and demand generation, ensuring alignment with global objectives while tailoring approaches for North American markets. The Regional Director will be an influential leader within Kardex, responsible for fostering a collaborative, high-performance team culture that contributes to Kardex’s growth and visibility in the warehouse automation industry.
Success in the Role is achieved by having an elevated level of focus on the following:
• Target Market Penetration
• Customer-Centric Engagement
• Strategic Alignment for Profitable Growth
• Building a Future-Ready Team
Most Successful Traits in the Role:
• Visionary and Strategic
• Data-Informed Decision Maker
• Team Builder and Mentor
• Adaptable and Resilient
• Innovative and Courageous
Success in the Role is achieved by having an elevated level of focus on the following:
• Target Market Penetration
• Customer-Centric Engagement
• Strategic Alignment for Profitable Growth
• Building a Future-Ready Team
Most Successful Traits in the Role:
• Visionary and Strategic
• Data-Informed Decision Maker
• Team Builder and Mentor
• Adaptable and Resilient
• Innovative and Courageous
Your tasks
Strategic Marketing Leadership
- Develop and lead the execution of Kardex Solutions’ marketing strategy for North America, ensuring alignment with global objectives while tailoring efforts to regional opportunities and challenges.
- Act as the primary leader for the North American marketing team, providing mentorship, strategic direction, and operational guidance to ensure the effective delivery of marketing and communication initiatives.
- Collaborate closely with global marketing and communication leaders to share regional insights and best practices, fostering a connected and unified global marketing approach.
Campaign and Content Development
- Oversee the strategic planning, development, and execution of integrated marketing campaigns across digital, content, and event channels, aimed at increasing brand awareness and lead generation.
- Guide the team in localizing global content to meet the unique needs of the North American market, with an emphasis on impactful storytelling and engagement across all stages of the customer journey.
Team Management and Development
- Lead, inspire, and manage a high-performing marketing team, cultivating a culture of collaboration, accountability, and continuous improvement. Provide mentorship and development opportunities to team members to enhance their skills and career growth.
- Set clear performance metrics for the team, monitor progress, and make data-informed decisions to optimize marketing activities and achieve business goals.
- Conduct regular one-on-one meetings, team reviews, and professional development sessions to ensure that team members are motivated, supported, and aligned with Kardex’s core values.
Event and Partnership Strategy
- Direct the planning and execution of trade shows, exhibitions, and regional events, ensuring alignment with Kardex’s brand and strategic objectives to generate leads and foster industry relationships.
- Establish and maintain partnerships with industry organizations, trade associations, and media channels to elevate Kardex’s presence in the North American market and position the brand as a thought leader in automation solutions.
Leadership
- Motivation to be a key member in a growing organization
- Entrepreneurial thinking and acting
- Self-driven, result oriented with positive outlook to success
- Advanced trouble-shooting skills
- Acts on intuition by overcommunicating with both clients and internal teammates
- Excellent communication and interpersonal skills
- Clear focus on high quality and ensuring all the clients' needs are met
- Ability to establish effective working relationships
- Able to work remote and interact as if working in person in an office
Your profile
We Offer:
- Competitive salary
- Generous paid time off
- Medical, Dental & Vision benefits
- 401k with company match
- Life, LTD & STD
Is this position right for you?
Then please send us your resume, proposed start date and your desired salary via our applicant portal.
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