Channel Marketing Manager | US

Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale.

We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design.

Join us on our mission to shape the future of our industry.

Cohesity, a recognized leader in data security and management, is looking for a Channel Marketing Manager to lead the charge for our channel and partner marketing for US and Canadian segment. This is your chance to work with a cutting-edge company that's redefining the industry with innovative solutions, including AI-driven threat detection, immutable backups, and rapid recovery at scale. 

As part of the Americas Channel Marketing team, you’ll develop and execute our channel marketing strategies, driving brand awareness, and enhancing partner relationships for our US and Canadian channel and partners. You’ll work hand-in-hand with our key partners, internal sales teams, and across various marketing functions to craft and execute marketing programs that drive demand through our channel partner ecosystem  As a key part of our collaborative, high-performing team, you’ll drive initiatives that align with our regional goals while helping our partners unlock the limitless value for their customers.  

If you're an innovative marketer with a relentless focus on results and a passion for the channel, join Cohesity and be part of a global leader driving the future of data security. 

HOW YOU’LL SPEND YOUR TIME HERE:

• Execute channel and partner marketing plans that support pipeline generation, deal acceleration, and brand awareness in alignment with Cohesity’s growth strategy 

• Collaborate closely with  our key Partners and internal Channel Sales team to understand partner priorities and co-develop joint go-to-market initiatives with strategic partners 

• Plan and execute co-branded demand generation activities, such as webinars, account-based marketing campaigns, partner events, and digital programs with collaboration with the global partner marketing liaison  

• Manage market development fund (MDF) usage and ROI tracking, including partner proposal reviews, budget allocation, and post-program reporting 

• Leverage partner marketing toolkits and partner enablement content within the channel community to ensure consistent messaging, positioning, and branding across the ecosystem 

• Track and report on KPIs and pipeline metrics for all partner-led marketing programs using tools like Salesforce, Marketo, and Tableau 

• Act as a key stakeholder for channel presence at industry events and tradeshows, driving partner engagement and field alignment 

• Develop case studies, success stories, and joint collateral to amplify partner wins and thought leadership 

• Foster partner advocacy through relationship-building, co-marketing opportunities, and Cohesity’s partner portal and programs 

WE’D LOVE TO TALK TO YOU IF YOU HAVE MANY OF THE FOLLOWING: 

• 7+ years of experience in channel or partner marketing within B2B enterprise technology 

• Deep understanding of the partner ecosystem, with a focus on  VARs and Distributors; experience with GSIs, MSPs, and cloud alliances is a plus 

• Demonstrated ability to leverage AI tools to enhance productivity, streamline workflows, and support decision making.

• Proven track record of developing and executing successful co-marketing camp