Marketing Automation Manager - Remote
PCNAAbout the role
Who are we?
Polyconcept North America (PCNA) is the industry’s biggest and most diverse offering of promotional products and decoration services. At PCNA, we don’t just create products — we inspire brand experiences. Join our team and be part of a company where you can make a mark, build something meaningful, and grow in your career while helping brands leave lasting impressions.
What we offer you
- Full healthcare and benefits! The health and wellness of our employees is important to us, that’s why we offer benefits including medical, vision, dental, short-term disability, and more!
- Flexible scheduling
- 401k Matching
- Generous Paid Time Off and Holidays
- PCNA Cares Share Fund – donating to teammates in times of need
Why you will make it your career
- We invest heavily in modernization, operating more efficiently with cutting edge digital technology
- We value our employee’s contributions in a collaborative and inclusive work environment
- Our culture encourages listening, understanding and a sense of empathy makes PCNA stronger
- As the industry leader for environmental responsibility, sustainability is the key to every decision we make
Our Values
Delight Customers: Treat our customers the way you’d like to be treated.
Work Smart: Time is valuable. Focus on the things that can have the biggest impact on our business and customers. Be inquisitive and innovative
Think Team: Work together to get the job done. Be inclusive and collaborative.
Own It: Be accountable. Embrace challenges as opportunities, roll up your sleeves and make it happen.
Say It Like It Is: Be candid, honest and respectful. Offer constructive insights and welcome other’s input.
Our Businesses
Leed’s is the premier supplier of high-quality promotional products, with goods ranging from pens and drinkware to bags and mobile tech. Bullet is a leading supplier of low-price promotional products, offering deep inventory, reliable service and 24-hour turnaround. Trimark, a member of PCNA, is a leading developer and manufacturer of logo'd apparel for the Canadian and U.S. promotional industries. Trimark sells logo'd apparel across 6 different categories: Polos, T-Shirts and Tops, Woven Shirts, Knits and Fleece, Jackets, and Accessories, including Headwear. At JournalBooks, we believe in creative minds working together to create something truly unique in journals and planners. ETS has always sought to provide the very best in service, product selection, printing capabilities and competitive pricing, focused on drinkware, ETS offers a broad range of high-quality drinkware categories. Spoke’s print-on-demand solutions and premium product assortment are standing by to help expand your inventory and fulfill your event and gifting needs!
The Position
The Marketing Automation Manager will act as a strategic and technical subject matter expert across the marketing automation landscape, with a focus on Salesforce Marketing Cloud, Sales Cloud, and other enterprise-level platforms utilized for segmentation and automation such as Airtable and Zapier. This individual will collaborate with internal stakeholders (Marketing, IT, Data/Analytics, UX, Creative, and Development teams) as well as external partners and vendors. This role requires the ability to translate marketing strategies into scalable, automated campaign journeys and trigger-based communications that deliver measurable value across the customer lifecycle. A strong grasp of Salesforce Marketing Cloud’s features, including SQL, AMPscript, HTML, and SSJS, are critical to success.
Key Responsibilities
- Optimize tools and technologies within the MarTech stack, especially Salesforce Marketing Cloud, Service Cloud and Sales Cloud.
- Build and deploy sophisticated, multi-step automated campaigns across email, SMS, and web channels using Journey Builder, Automation Studio, and custom scripting.
- Create and maintain dynamic emails and personalized experiences using AMPscript, SSJS, and HTML/CSS.
- Use SQL to manage queries, build audiences, segment customer data, and enable advanced targeting strategies within Marketing Cloud.
- Partner with Brand Marketing, Digital Experience, and CRM teams to design and execute full-funnel customer journeys.
- Ensure data-driven marketing execution by integrating analytics, testing, and segmentation strategies into every campaign.
- Develop robust QA and testing protocols for campaigns, automations, and dynamic content blocks.
- Partner with Analytics and Data teams to access repor
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