Manager, Social Marketing & Strategy (R1023755)

Company Description

** Due to potential onsite requirements, only candidates currently located in the Miami, FL area will be considered. **

Part of Dentsu International, Dentsu Creative is a Global Creative Network that transforms brands and businesses through the power of Modern Creativity. Led by Global Chief Creative Officer Fred Levron, 9,000 experts across the globe work seamlessly together to deliver ideas that Create Culture, Shape Society and Invent the Future. Dentsu Creative was launched in June 2022 to address a client need for simplicity and is Dentsu International’s sole creative network. 

Job Description

As the Manager, Social Marketing & Strategy, you will report to the Senior Manager, Social Marketing & Strategy, and will define and execute the social media strategy for Dentsu Creative brands across platforms. You will lead all social media and advertising initiatives to increase overall engagement with the brand and brand positioning, driving social media strategies that fuel the business with best-in-class creative execution. You will leverage the latest social strategies, and ultimately best represent the brand in the social space, ensuring the brand voice is carried out across all of our social media channels while driving performance. You will take part in a cross-channel marketing experience as you lead the social media aspect of the consumer journey for key activations. You will be the main point for content publishing & community building for the brand.

Ideal candidates are passionate about the ever-changing world of social marketing, conversations in culture and all things social media, from Instagram to TikTok. Candidates should have a keen interest in emerging trends across these platforms and recognize the impact of social marketing in an overall marketing strategy.

Key Accountabilities

You are a doer of social:

• Community engagement excites you – digging into the insights and conversations that help fuel the larger social media story.
• Can demonstrate strong knowledge of all major social media platforms – you have a history of growing social media profiles and accounts
• Understands how to make content work for different audiences and different platforms
• Eager to test and learn on new platforms and across teams (Influencer, Paid Social, Content Lab)
• Owning of full content process (calendars, community content)
• Ability to identify response opportunities for clients on social, an intuition of when to escalate/engage further

You are a self-starter & team player:

• You are able to manage your own time and teams to produce thoughtful and thorough work against timelines.
• Works in collaboration with other departments e.g. Account, Strategy, Creative, Media and Insights to deliver better work for clients

You can look at the insights and start to tell a story to impact the work:

• You can bring new thinking that pushes the work to teams and works closely with platforms and 3rd party partners to identify them
• Start to manage strategic skills including contributing to briefs, providing research, insights
• Assists in campaign reporting by gathering inputs across a variety of departments and data points (Sysomos, Sprinklr, etc.)

You support the Social Strategist through insights from brand community:

• Supports in the crafting of creative and/or media briefs and inspiration stimuli such as case studies, analogies and other campaigns to prompt new ideas and thinking
• Working knowledge of social listening platforms (i.e., Sprinklr or Sysomos) & assists in campaign reporting by gathering inputs across a variety of departments

Qualifications

• Bachelor’s Degree and 2-3 years professional experience in marketing, social media, digital strategy or related field
• Creative thinkers
• Passion for culture, social and content strategy.
• You are a consumer of the latest digital trends & happenings and have a deep understanding of all social platforms.
• You are a quick learner, a great communicator and team player.
• You thrive on pushing clients to create the work based off insights that will make them famous.
• You’re ready to learn and grow in this ever-evolving space.
• Skilled at creating social content on their phone. (Instagram Stories, Photoshop)
• Knowledge of Adobe Creative C Suite
• Passionate interests and side hobbies

Additional Information

Working with us

Joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people across the world and become part of a truly inclus