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Director, Advocacy Strategy & Research

Publicis Groupe
United StatesRemotefull_timeVerifiedPosted 12 Jul 2024

About the role

Company Description

About Discovery

Discovery is a Publicis Health (PH) company that is focused on identifying and implementing key collaborative advocacy and community engagement strategies for pharmaceutical companies. We believe in helping the industry live its vision of improving the lives of the patients and communities that serve them in ways that go beyond product development and delivery. Entire communities can benefit from initiatives that raise awareness, expand access, address disparities, and support improved standards of care. The Discovery advocacy team has been at the forefront of development in the healthcare advocacy and community engagement field since 2006, working with clients to develop internal advocacy structures, as well as collaborative initiatives in education, awareness, access, policy, and other key areas. We think beyond traditional parameters and develop innovative solutions to stay ahead of the evolving political, regulatory, legislative, medical, and economic environments.

 

About Publicis Health

At Publicis Health, we are united around one purpose: to create a world where people are equipped and motivated to take control of their health. We transform healthcare marketing and communications into healthcare engagement. We believe healthcare marketing is healthcare, fostering healthy conversations, healthy behaviors and healthy people. Publicis Health is a Dynamic Health Engagement Platform, an organizing principle that seamlessly connects data, content and technology; is driven by marketing and business transformation; and offers our clients fluid access to world-class talent and game-changing capabilities. With 40 offices and 15 brands across the globe, Publicis Health's worldwide staff is comprised of more than 3,000 healthcare professionals who are experts in advertising and branding, data and analytics, strategic planning, service design, digital media and technology, science, and medicine

Job Description

Key Responsibilities

 

The Director, Advocacy Strategy and Research is responsible for strategic development, content development, and research aspects of Advocacy deliverables and for providing therapeutic, landscape, and advocacy expertise to advocacy clients.

 

This role is client facing and may require moderate travel.

 

Strategy

  • Identifies the broad advocacy landscape opportunities across clients and therapeutic areas
  • Demonstrates expert ability to proactively monitor, research, understand, and translate the therapeutic and advocacy landscape into to advocacy strategy
  • Demonstrates expert ability to translate data into insights, and pulling recommendations from insights
  • Provides recommendations on advocacy community stakeholder prioritization
  • Analyzes and interprets health policy trends to inform advocacy strategy and initiatives
  • Acts as therapeutic and landscape expert for the Advocacy team and the client; produces reports/white papers/briefs to communicate findings
  • Provides strategic recommendations to enhance client's patient advocacy and engagement efforts
  • Leads internal, client, and advocacy community stakeholder meetings
  • Communicates Advocacy findings during meetings, brainstorming, and strategic discussions with the Advocacy team, clients, and advocacy community stakeholders

 

Content development

  • Responsible for the development and completion of Advocacy deliverables, including content development for tools/resources, writing, editing, and obtaining Advocacy team and client approvals
  • Conducts or guides landscape analyses
  • Advisory board meetings
  • Guides development of or develops pre-meeting and meeting content (e.g. objectives, agenda, discussion guide, slides, etc.)
  • Manages slide review and editorial needs for live and virtual meetings
  • Guides preparation of or prepares full range of meeting summaries
  • Pulls findings through to present implications and strategic recommendations
  • Develops and administers surveys and conducts advocacy thought leader and organizational interviews, and translates findings into strategic recommendations
  • Medical or community meeting coverage
  • Identifies sessions of strategic interest at medical meetings and congresses and community meetings
  • Attends appropriate meetings to support client needs
  • Participates in on-site and/or virtual meetings with key stakeholders
  • Develops meeting summaries and follow-up recommendations
  • Ensures that all Discovery Advocacy deliverables accurately reflect and integrate landscape research findings
  • Responsible for quality and overall and therapeutic and landscape accuracy and integrity
  • Demonstrates

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Company

Publicis Groupe

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