Bilingual (French) Content Creator & Community Manager

Company Description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Job Description

As a Content Creator & Community Manager at Razorfish, you will be joining our 80+ person social discipline within our fast-growing Consumer & Content Experience practice. 

In this role, you will be a hybrid Community Manager AND Creator working on one of the largest retail store chains in the world that sells soaps, lotions, fragrances and candles - making social-first content that breaks through feeds and engaging passionate fans across TikTok, Instagram, YouTube, Facebook and X.

This important job specifically focuses on managing the brand’s Canadian social presence across Facebook and Instagram - inclusive of performing listening and response on the channels, creating weekly trend-led social content, and managing the pages overall in both English and French.

You’ll  be working alongside a team of social strategists, community managers and a creative director to mine trending hashtags, cultural moments and community responses - and generate content and responses that place the brand into the conversation in relevant, engaging and timely ways.

If you are fluent in French and English, are obsessed with social trends, love making content, and are just as strong conceptually as you are editing and shooting content… then this is a dream job for you!

Key Responsibilities:

• Help spot relevant trends happening across social channels - specifically Instagram and Facebook in collaboration with the team
• Performing community management (in both French and English) inclusive of monitoring conversations and brand mentions, and proactively responding in order to engage fans on a deeper level in relevant ways
• Concept social content ideas - including creating mood boards and storyboards to convey your idea and creative approach
• Work with a producer to bring your content ideas to life (in both French and English) - which could range from re-mixing existing brand assets to shooting low-fi content of product from your phone or capturing content at an event activation
• Editing your content and applying things like text overlays, emojis, and music
• Ideating around bigger campaign activations in collaboration with the creative director, partner agencies and the client’s in-house creative team
• Providing ad hoc support around real-time content creation needs as they arise

Qualifications

• Fluent in French and English
• 3-5 years of experience working in social marketing in a Creator role, with experience also performing community management
• Proven experience making social-first content - especially video - for well-known brands (CPG, fashion and/or accessory brands are a plus)
• Expert understanding of all major social platforms, their formats and their features - especially Instagram and Facebook
• Strong video editing skills including expertise in Adobe Premiere Pro, Final Cut Pro and CapCut
• Strong graphic design skills including expertise in Adobe Creative Suite
• Strong photography skills including ability to capture event-based and store-based content
• Ability to create post copy that is SEO optimized and will grab people’s attention in the feeds

What Makes the Successful Candidate:

• Fluent in French and English, with knowledge of Canadian market/audiences being a MAJOR plus
• Ability to concept on your own and clearly convey your idea to the team and clients
• Constant pulse around what’s trending culturally on social platforms
• Love for creating content that will stand out in feeds and feels native to the platform
• Proactively coming to the team with new ideas and fresh ways to capture content that will drive engagement with the brand and attract new audiences
• Ability to edit things quickly and adapt to tight timelines in order to capitalize on timely opportunities
• General understanding of social analytics and what makes content spread across social feeds
• Strong attention to detail, highly organized and process-driven
• Strong copywriting skills and proven experience performing community manag