Senior Copywriter

Who We Are:

160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90’s cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90’s expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more. We represent culture. (B)ring (You)rs. At 160over90, we invite you to be the most authentic version of yourself. No matter where you come from or what you look like, you can be your full self here. Our work reaches diverse communities around the globe. So, it's important to us that our team reflects the full spectrum of voices, values, and perspectives of the audiences we’re looking to reach through our work. Just as we’re obsessed with our clients, their businesses, and the work we do, we’re even more obsessed with the team bringing it to life. Each day we are actively investing to ensure our people feel seen, heard, and appreciated. No matter where they are, who they are, and what they believe in, 160over90 is the throughline to infuse a culture rooted in acceptance and belonging.

Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

Agency Overview: 

160over90 is owned by Endeavor, one of the biggest names in culture and entertainment in the world. The creative department here is like that of any other agency but we aren’t bogged down by dated holding company models and we aren’t owned by a consulting firm. Our connection to Endeavor is our unfair advantage, helping us connect brands to culture through sports, music, film, and fashion like no other. The ideas are boss, able to be taken to the world in whatever way they work best via advertising, branding, social media, PR, experiential, digital and more. 

In June 2021, 160over90 partnered with Obsidianworks, a culture-powered marketing agency co founded by actor and producer, Michael B. Jordan, and Chad Easterling, purpose-built for a more inclusive era of brand storytelling, The agency focuses on cultural connectivity through brand strategy, digital and social impact. Together with 160over90, the agency works with brand and talent partners to identify opportunities, create, and execute innovative and culturally resonant campaigns and activations, and connect with multicultural consumers in diverse communities.  

  

This role will fully support Obsidianworks. 

The Role and What You’ll Do:  

  

The environment here is fast paced. We’re looking for a bilingual Senior Copywriter responsible for concepting and developing creative ideas across existing clients and new business pitches. The Senior Copywriter will be skilled in learning the client’s business objectives and accomplishing those through strategically sound creative ideas that put our clients in the epicenter of culture. You will see through to execution in partnership with your Art Director counterpart and with close mentorship by your Creative Director. You will be a thinker and a maker on projects ranging from experiential to PR to content. The opportunities here are endless, so your creativity must be too.  

Job Responsibilities: 

• Play a hands-on role in the delivery of outstanding work and results.
• Leader: Demonstrate an ability to lead a project and present work to clients.
• Mentor: Team building skills, proactively seeking opportunities to develop team members.
• Collaboration: Able to partner within a cross-disciplinary team of strategists, project managers, and an account team to ensure creative work is fresh, culturally relevant, and solves client business needs.
• Craft: Able to develop many exceptional concepts for various advertising mediums. Able to craft copy in a variety of voices. 
• Love the details: Work within the client's established brand guidelines, appraise and edit your work, and ensure consistency and efficacy of copy throughout all creative. 
• Organization: Able to self-manage multiple projects and tight timeli