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Director, Global Marketing for HIV – Daily Treatment Pipeline Marketing Strategy Lead

MSD
USA - Pennsylvania - North Wales (Upper Gwynedd), United StatesRemotefull_timeVerifiedPosted 26 Jul 2024
💰 $285,800/yr($181,600/yr$285,800/yr)

About the role

Job Description

The Director of Global Marketing for HIV – Daily Treatment Pipeline Marketing Strategy Lead will play a pivotal role in supporting the Executive Director, Global Marketing for HIV – Daily Treatment Programs in driving the global commercial success of our HIV daily treatment portfolio and making a significant impact on the lives of people living with HIV worldwide. In this important position, you will be responsible for leading the development of a comprehensive marketing strategy for our daily pipeline asset medications.  You will work closely with cross-functional teams to lead and execute a best-in-class launch as the cornerstone of our our Company' HIV pipeline, aiming to regain a leadership position in the highly competitive HIV market. This role offers high visibility within the fast-growing HIV franchise and strong potential for professional development and growth.

HIV continues to significantly affect more than 38 million individuals worldwide, with over 1.5 million new infections occurring each year. The progress of medical advancements has transformed HIV from a once-deadly sentence to a manageable chronic disease. However, as people with HIV age, the risk of developing comorbidities increases, and they are exposed to antiretroviral treatment for extended periods of time. To address these challenges, innovation is crucial to alleviate the burden of HIV on individuals, communities, and societies.

Key Responsibilities:

  • Develop comprehensive L3 NEXT global strategy for DOR/ISL, working in close coordination with cross-functional team, regions and markets to build strategy and ensure the execution of a successful launch.

  • Collaborate closely with cross-functional teams and markets to align marketing strategies with overall business objectives and plans.

  • Cultivate strong relationships with country teams to enhance global marketing strategies.

  • Partner with market research to ensure robust customer insights inform strategic choices.

  • Serve as marketing point of contact for policy, pricing and access for a medication

  • Collaborate with marketing team members, HHDDA, and promotional team to ensure strategy is powered by data and analytics, and ties to promotional launch assets and digital efforts.

  • Stay abreast of industry trends and market dynamics to identify opportunities for improvement, innovation, and competitive advantage.

Position Qualifications:

  • Minimum Requirement: Bachelor's Degree

  • Preferred Education: Advanced Degree (MBA)

Required Experience and Skills:

  • Minimum of 10 years of experience in marketing, business consulting, or related roles, preferably in the pharmaceutical or healthcare industry.

  • Strong marketing proficiency, with a proven ability to understand customer insights, data and analytics and synthesize to drive strategic decisions.

  • Excellent communication skills, with the ability to effectively articulate complex information and influence stakeholders at all levels of the organization.

  • Proven track record of developing and implementing sophisticated marketing strategies that deliver measurable business results.

  • Demonstrated ability to work collaboratively in cross-functional teams and lead by influence.

Preferred Experience and Skills:

  • HIV experience

  • Ability to challenge the status quo and drive initiatives forward.

Travel:

  • Approximately 20% of the time

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible fo

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MSD

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