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VF

Dickies: Manager, Partnerships & Events

VF Corporation
Costa Mesa, United Statesfull_timeVerifiedPosted 24 Apr 2025
💰 $102,600/yr($82,080/yr$102,600/yr)

About the role

For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate the can-do spirit of tradespeople, skaters, and doers who continue to put their trust in us. And we’re ready for the next 100 years of rolling up our sleeves alongside them, creating styles that work as hard as they do.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.

 

To learn more about our values and our culture, visit Dickies Careers or www.dickies.com.

Manager, Partnership and Events

What will you do?

A day in the life of a Manager of Partnership and Events at Dickies looks a little like this.

As a Partnership and Events Manager with Dickies, you will be the owner of identifying, developing and executing meaningful brand connections with consumers and their communities. Consumer connections will include relevant brand-right sponsorships, events and purpose-related activations. You will report to the Senior Manager, PR & Community. 

Let’s break down that day-in-the-life a bit more.

  • Identify key sponsorships for the brand to partner with, and effectively leverage those partnerships to maximize brand connections, content and buzz.    

  • Develop and creatively execute special events that are relevant for the brand and the brand’s consumers.        

  • Brand champion for Dickies Purpose activation; activate the purpose by connecting to and supporting relevant groups, causes and initiatives that strengthen our commitment to our Purpose.  

  • Execute brand’s involvement in events and effectively leverage them to maximize brand connections, social media content and buzz.    

  • Oversee the management of budgets, timelines and manpower for all events, sponsorships, endorsements and brand activations.  

  • Oversee the management of report-out of event results and distribution of event content to other areas of the Marketing team and to the organization.

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    What do you need to succeed?

    We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 5 years of experience and professional achievements. 

    The foundation skills you will need in this position are:

    Strong aptitude for identifying brand-appropriate opportunities and situations with which to partner the brand  

    Strong interpersonal skills and the proven ability to form mutually beneficial partnerships with a wide assortment of individuals and groups  

    Hands-on experience in leveraging social media platforms and content    

    Strong understanding of digital marketing and social media Best Practices and content creation 

    Strong aptitude and connection with pop culture, digital marketing and digital-first mentality 

    Ability to work quickly and accurately under pressure and time constraints 

    Demonstrated critical thinking and analytical skills are required; ability to apply systems knowledge to troubleshoot and analyze new issues is critical 

    Must be a self-starter, able to work independently with a proactive working style 

    Excellent interpersonal communication skills  

    Creativity and “can-do” spirit 

     

    What do we offer you?

    At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

    Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

    To learn more about Dickies’ benefits package, follow this MyVFBenefits.com

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Company

VF Corporation

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