Director, US Pharma Payer Marketing New Products

Job Description

Director, US Pharma Payer Marketing New Products

Our Marketing teams are passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them.

The Director, US Pharma Payer Marketing New Products leads a team of payer marketers driving payer focused activities associated with our long-term pipeline, near term pipeline and business development activities. These activities include but are not limited to Pipeline Stage Gate reviews, assessments of Business Development targets, and development of access strategies for assets that are in Phase 2 of the development cycle.  The Director will work closely with the US Pharma Leadership, Global Marketing Leadership, Global Market Access, Integrated Account Management, Outcomes Research and other stakeholder groups.  

This role will report directly to the US Pharma Payer Marketing Lead as a member of the US Pharma Payer Marketing leadership team and will actively participate in all brand and business reviews.

The Director partners with leaders in Marketing, Integrated Account Management, Policy, & Legal to carry out required activities.  The Director will be a subject matter expert on the US health care ecosystem, interconnectivity of private and public payors, hospital delivery systems, as well as policy trends within the context of the US Pharma portfolio across life cycle. 

Responsibilities include: 

• Coach, develop and guide a high performing team of payer marketing associate directors through competency development and coaching

• Work closely with Global Marketing, Global Market Access, US New Products, and Business Development to provide a point of view on payer access for pipeline products and business development targets

• Leverage market and customer insights to shape market access strategies

• Develop payer customer segment strategy to inform forecast and choices regarding future products

• Support US Finance in the development of forecasts

• Develop payer value propositions, pricing and contracting strategies

• Active participation in the development of value evidence strategies; strong coordination with Outcomes Research / V&I (Value & Implementation Team)

Education Minimum Requirements:

• Required:  BA/BS

• Preferred:  MBA 

Required Experience and Skills: 

• Minimum of 5 years marketing, payer and/or account management experience.

• Demonstrated understanding of the mechanics, influencers and economics of US healthcare ecosystem.

• Demonstration of strategy development, scenario planning and guidance of pull through execution.

• Strong leadership and influencing skills.

• Demonstrated track record of building and leading high performing teams, including agile teams.

Desired Experience and Skills: 

• Knowledge of digital platforms for customer analytics and customer engagement.

• Account Management/Contract Negotiation experience.

• Experience spanning functional boundaries to effectively prioritize work and build partnerships

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As an Equal Employment Opportunity Employer, we provide equal opportunities to all employees and applicants for employment and prohibit discrimination on the basis of race, color, age, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or other applicable legally protected characteristics.  As a federal contractor, we comply with all affirmative action requirements for protected veterans and individuals with disabilities.  For more information about personal rights under the U.S. Equal Opportunity Empl