Product Marketing Manager - Tablet/Chromebook
Samsung ElectronicsAbout the role
Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. From our humble beginnings to our position today as a tech leader, our passion for innovation has been the common thread throughout our history. We’ve grown into one of THE most recognized global brands. We consider ourselves “relentless pioneers” that push boundaries and defy barriers. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks, and digital displays. As EPA’s ENERGY STAR® Corporate Commitment Partner, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices, and operations.People | Excellence | Change | Integrity | Co-Prosperity
Role and Responsibilities
The Product Marketing Manager – Mobile Computing is responsible for leading product marketing and product planning activities for the Mobile Computing portfolio for Samsung Business. Key responsibilities include, but not limited to, product portfolio management and product positioning, Go-To-Market (GTM) planning, and new product launch planning and execution for B2B Tablet lines (Flagship and Rugged).
- Manage product roadmaps and lifecycles and collaborate closely with Consumer and Carrier teams
- Conduct market and competitive analysis
- Communicate and collaborate with HQ teams on product roadmap requirements and critical VOC from key business customers and partners
- Develop product positioning and messaging and communicate throughout the organization
- Develop go-to-market and route-to-market strategies that address end user, vertical market and channel partner requirements
- Lead new product launch activities
- Collaborate with Solutions and Services teams to develop required portfolio
- Collaborate with Demand Gen teams to develop core messaging, collateral, and marketing campaigns
- Collaborate with Sales Enablement teams to develop sales and enablement tools for both internal and partner sales teams
- Support Samsung direct sales channels, including internal sales teams, resellers and distributors
- Support large deals involving Tablet products and solutions
- Support Operations and Supply Chain planning activities for assigned products
Skills and Qualifications
Minimum Qualifications
- Bachelor’s Degree Required; MBA is preferred.
- 6+ years' experience, preferably working within the mobile industry, specifically for a systems hardware or accessory manufacturer.
- Product lifecycle management experience required
- Strong Microsoft Office skills (e.g., Word, Excel, PowerPoint) required
Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/
Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
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At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce. We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners, and communities.
* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation
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