Group Product Director, HCP Marketing –Autoantibody

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

People Leader

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is recruiting for a Group Product Director, Autoantibody HCP Marketing located in Horsham, PA.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine.

The Group Product Director, Autoantibody Marketing, will join and lead a highly capable marketing team composed of dedicated and passionate individuals. This position will be responsible for leading a team accountable for the Professional marketing efforts for IMAAVY®. This role will act as a leader in the Immunology marketing team and will report directly to the Director of Marketing. The individual in this position will have responsibility for shaping the HCP Marketing strategy, Professional Promotion, Medical Education and Lifecycle Management Planning. The individual will also play a lead role for continual analysis of our commercial model and oversee the Autoantibody JET/DEP plan and optimization.

The Group Product Director must develop, retain, and motivate direct reports. Responsible for the development of all employees within team by supporting the development of Human Resources Planning (HRP) programs including management development and training to meet current and future business needs. Provide an environment which encourages the company's commitment to equal employment opportunity and the value of a diverse work force.

This person will be accountable for meeting key strategic imperatives of the brand and contributing to revenue performance in the U.S. to meet and exceed share goals. IMAAVY is a highly visible asset in the J&J Immunology portfolio of products, and this position will create a significant career opportunity. This individual must demonstrate strong leadership presence through influencing without authority with high-level management, attention to detail, and excellent strategic thinking. This position requires extensive interactions with multiple stakeholders.

Key Responsibilities:

• Develop, retain, and motivate a high-performance marketing team in a fast-paced environment.
• Development and execution of HCP marketing strategies, positioning, messaging and tactics to drive performance of IMAAVY
• Lead in partnership with the Thought Leader Liaison team the relationship management for Key Opinion Leaders, professional education/conventions, and congress strategies.
• Ensure strong partnership with sales and peer marketers responsible for Access/Fulfillment and DTC to ensure strong collaboration and consistency from strategy to execution; Should shape Immunology patient insights and tactical planning with matrixed partners and oversee access / customer experience pull through in HCP channels.
• Work closely with the Commercial Excellence team to translate data into meaningful insights that shape strategy.
• Play a critical role partnering with cross functional partners including Medical Affairs, Global Marketing, Finance, R&D, Quality, Sales and cross-franchise marketing to develop plans and tactics for the U.S. business and develop plans for translating clinical data into commercial opportunities.
• Build rel