Product Owner - Go to Market

Product Owner - Go-to-Market

 

Do you want to lead the way in transforming sales and retail execution in one of the leading brewers in the world? Carlsberg can offer you an exciting international career with valuable individual growth opportunities.

We are seeking a highly experienced Product Owner to lead the design, development, and optimization of sales tools within our Salesforce-based Retail Execution Platform. In this key role, you will shape the future of our Sales Execution by driving strategic, technical, and operational initiatives in a dynamic global environment. Join us to make a real impact through innovative technology and smart solutions.

 

You’ll join our Integrated Information Technology (IIT) – Growth Products team, where you’ll lead critical initiatives to implement and scale a sales execution and customer engagement platform across markets. Your work will directly support Carlsberg’s global digital sales transformation and improve in-market execution and performance.

 

As part of Digital Growth Products, you’ll help design business processes, define technical solutions, new capabilities and oversee service delivery — ensuring we create impactful tools that drive commercial success.

 

What you’ll be doing

 

Specifically, your key responsibilities are:

• Drive the digitalization of our Sales Execution tools, with a focus on Commercial Excellence and new capabilities.
• Lead Salesforce CG Cloud platform across global markets, ensuring its alignment with Carlsberg’s strategic goals.
• Focus on the development and maintenance of the platform, by managing the product backlog and prioritizing features and user stories based on business value and user feedback.
• Collaborate with commercial teams to identify opportunities for leveraging technology to improve customer service, trade promotions, and retail operations.
• Develop strategic roadmaps, create clear documentation, and deliver presentations to senior executives on progress and opportunities.
• Stay ahead of industry trends, particularly within the sales execution ecosystem, and continuously assess new features and capabilities to facilitate innovation.

 

What we’re looking for

 

• Experience in Salesforce CG Cloud or other Salesforce ecosystem products.
• Experienced commercial acumen with interest in consumer goods and FMCG business processes.
• Demonstrated experience managing large-scale digital transformations and implementing change management programs.
• Ability to work independently, think entrepreneurially, and solve complex problems creatively.
• Solid stakeholder management and communication skills, with experience guiding and aligning diverse teams.
• A growth mindset and a commitment to rethinking established approaches, enhancing innovation, and delivering pragmatic solutions. 

 

What you can expect

 

In Carlsberg, we are brewing for a better today and tomorrow and what we can offer you is an equal opportunity to grow across our company. We believe that each employee drives their own seat in designing their career path and we fully support them endeavouring to create as many development opportunities as possible through internal promotions, Short / Long Time Assignments (STA/LTA), and horizontal moves within different markets.

 

All of this is taking place in culturally diverse environment, where we celebrate our successes together and where no matter where you are from, who you are, or what experiences you bring to the table, all we say is: WELCOME YOU!

 

We encourage you to visit and learn more about our DE&I Strategy: