Webmaster

Our vision is to build the next-generation platform for fast and easy creation of audio and video content. After we launched Storyboard, a completely redesigned experience around video creation, in late 2022, we’ve been focused on how AI can make video creation simple and fast. With recent launches of AI Actions, Eye Contact, Regenerate and UVM, we’re just getting started. We are used by some of the world's top podcasters and influencers as well as businesses such as BBC, ESPN, Hubspot, Shopify and Washington Post for communicating via video. We've raised $100M from some of the world's best investors like OpenAI, Andreessen Horowitz, Redpoint Ventures and Spark Capital.

The role

The Webmaster serves as the DRI (directly responsible individual) for all aspects of the marketing website like descript.com and the blog. While the current tech stack is based on Webflow, our goal is to transition to a modern Jamstack architecture, leveraging technologies like Next.js and a headless CMS. You will own the entirety of the marketing tech stack, ensuring seamless integration and functionality to support our marketing and data analytics teams.

Your Responsibilities

• Build and launch high quality marketing pages collaborating with marketing, design and data to support growth marketing campaigns, ensuring they are visually appealing, responsive, and optimized for SEO.
• Develop and implement data tracking mechanisms to measure the effectiveness of marketing campaigns and website performance.
• Optimize and track website performance, including page load times, mobile responsiveness, and overall user experience, to improve conversion rates and user engagement.
• Conduct A/B tests and implement conversion rate optimization strategies to maximize lead generation and customer acquisition.
• Create visually appealing and effective email templates using Braze (or any other email marketing platform) to support lifecycle campaigns.

You’re someone who:

• 3+ years of professional experience as a web engineer with a focus on marketing or digital marketing projects.
• Proficient in web technologies such as Next.js, headless CMS, HTML, CSS, JavaScript
• Proficiency in web analytics tools such as Google Analytics and Google Tag Manager.
• Familiarity with A/B testing methodologies and tools like Optimizely, Google Optimize, or VWO.
• Solid understanding of SEO best practices and the ability to implement technical SEO improvements.
• Strong written and verbal communicator

Nice to have

• Experience with Webflow

About Descript

Descript is building a simple, intuitive, fully-powered editing tool for video and audio — an editing tool built for the age of AI. We are a team of 125 — with a proven CEO and the backing of some of the world's greatest investors (OpenAI, Andreessen Horowitz, Redpoint Ventures, Spark Capital). 

Descript is the special company that's in possession of both product market fit and the raw materials (passionate user community, great product, large market) for growth, but is still early enough that each new employee has a measurable influence on the direction of the company.

Benefits include a generous healthcare package, catered lunches, and flexible vacation time. We currently have offices in San Francisco and Montreal, and are open to folks working remotely between PT and ET time zones. Whether you love WFH or can’t wait to get back to being in person, we're interested in offering an environment that works for you.

Descript is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We believe in actively building a team rich in diverse backgrounds, experiences, and opinions to better allow our employees, products, and community to thrive.