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Senior Copywriter

VML
United Statesfull_timeVerifiedPosted 27 Mar 2026
💰 $140,000/yr($60,000/yr$140,000/yr)

About the role

Who We Are

VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

Who we are looking for:  

VML is seeking a Senior Copywriter to join our world class creative team: A next-level conceptual thinker and writer who knows all when it comes to creating work that demands attention across all platforms. You’ll partner with a Senior Art Director. Client relationship and presentation skills are expected.  

We’re looking for someone who can do the job, and then surprise us with something we’ve never thought of. A one-two punch of confidence and inspiration. Someone who possesses a talent for transforming great ideas into award-winning creative and has a passion for visual storytelling. We are looking for a creative who enjoys selling their ideas as much as they love crafting them.  

What you'll do: 

  • Innovate | Create interactive concepts and campaigns. Develop keen concepts that exceed client objectives and expectations while engaging others.  
  • Translate | Capture brand voice in interactive marketing materials including site copy, emails and banner ads. Be the voice for your team.  
  • Craft | Manage several projects/campaigns at a time. Oversee conception and writing all forms of online advertising, social marketing, and email. 
  • Collaborate | Partner with the art directors for the timely development and execution of campaigns and projects, including the conception and execution of final deliverables.  
  • Concept | Concept big ideas and innovative tactics that can span a range of platforms, including digital, mobile, social, CRM, and broadcast. 

Who you are:   

  • A Builder | Builds relationships as a trustworthy and essential team lead, and across relevant markets, regions, and businesses; easily recognized and trusted within the agency.  
  • Curious | Continuously re-imagines how to partner with clients to build better futures for their business; pro-actively seeks out new opportunities and lateral ideas to solve clients’ biggest business issues.   
  • Creatively Brave | Passionate about the power of creativity with the knowledge to identify and nurture the best ideas. Adapts to solve clients’ challenges.   
  • Visionary | Energizes and inspires creative team by communicating a compelling client vision, playing a part in the development of team members.  

What you'll need: 

  • Portfolio with successfully launched client projects on broadcast work, social, and everything in between

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Company

VML

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