Associate Marketing Manager, Branding and Content Creation

Aquí es donde salvas y sostienes vidas

En Baxter, estamos profundamente conectados por nuestra misión. No importa tu rol en Baxter, tu trabajo tiene un impacto positivo en la gente alrededor del mundo. Sentirá un propósito en toda la organización, ya que sabemos que nuestro trabajo mejora los resultados para millones de pacientes.

Los productos y terapias de Baxter se encuentran en casi cada hospital del mundo, el clínicas y en los hogares. Por más de 85 años hemos sido pioneros en innovaciones médicas significativas que transforman el cuidado en salud.

Juntos creamos un lugar donde somos felices, exitosos y nos inspiramos mutuamente. Aquí es donde puedes hacer tu mejor trabajo.

Únete a nosotros en la intersección de salvar y sostener vidas-donde tu propósito acelera nuestra misión.

Your role at Baxter

Business Unit Overview/Advanced Surgery - https://advancedsurgery.baxter.com/

Baxter's Advanced Surgery portfolio of products and programs are foundational to the cadence of surgery, just as surgeons, nurses, and administrators are essential to the art of healing. Clinically-proven products allow surgical teams freedom to innovate and think creatively without restraint in the operating room. Best-in-class programs provide a holistic approach to optimizing patient care.

In this role, you will be responsible for the visual execution of Baxter Advanced Surgery’s marketing strategy across all products and programs. This position supports execution of the branding strategy, which is owned by the respective marketing managers and leaders. This role will focus on elevating content creation and branding initiatives to drive engagement and awareness among customers.

What you'll be doing

• Collaborate with the marketing team to develop engaging and informative content and campaigns for various channels, physical and digital, ensuring consistency and alignment within Baxter’s visual brand identity
• Develop and implement branding initiatives
• Maintain relevancy of the US and Global Advanced Surgery Websites, making updates as needed
• Monitor and analyze content performance to identify trends, opportunities and areas for improvement. Provide insights and recommendations to optimize content strategy

What you'll bring

• Bachelor’s degree preferred. High School Diploma/GED required
• Minimum of 3 years of experience in branding/content creation. Experience in healthcare preferred
• Digital marketing strategy (email campaigns, SEO, social media, etc) highly preferred
• Proficiency within Adobe Creative Suite (inDesign, Illustrator, Photoshop)
• Experience with video editing is a plus (FinalCut Pro, AfterEffects, Premier, etc.)
• Familiarity working in a Content Management System (CMS)
• Exceptional attention to detail (artistically and technically)
• Basic copywriting skills are a plus
• Ability to manage multiple projects and prioritize work effectively
• Exceptional verbal and written communication
• Exceptional organizational abilities, overseeing substantial amounts of content with a forward-thinking approach

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week in our Deerfield, IL office. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $96,000 - 132,000 annually. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses. For questions about this, our pay philosophy, and available benefits, please speak to the recruiter if you decide to apply and are selected for an interview.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take ove