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Sr. Financial Analyst - Channel Marketing

WorldLink US
United Statesfull_timeVerifiedPosted 27 Sept 2024

About the role

TITLE: Sr. Financial Analyst - Channel Marketing

POSITION TYPE: Full Time (W2)

LOCATION: Plano, TX



ABOUT WorldLink:

WorldLink is a rapidly growing information technology company at the forefront of the tech transformation. From custom software development to cloud hosting, from big data to cognitive computing, we help companies harness and leverage today’s most cutting-edge digital technologies to create value and grow.

Collaborative. Respectful. Work hard Play hard. A place to dream and do. These are just a few words that describe what life is like at WorldLink. We embrace a culture of experimentation and constantly strive for improvement and learning.

We take pride in our employees and their future with continued growth and career advancement. We put TEAM first. We are a competitive group that like to win. We're grounded by humility and driven by ambition. we're passionate, and we love tough problems and new challenges. You don't hear a lot of "I don't know how" or "I can't" at WorldLink. If you are passionate about what you do and having fun while doing it; tired of rigid and strict work environments and would like to work in a non-bureaucratic startup cultural environment, WorldLink may be the place for you.

For more information about our craft, visit https://worldlink-us.com .

WHO we’re looking for:

We are looking for a Sr. Financial Analyst - Channel Marketing who will be responsible for the day-to-day forecast management of MDF, analyzing MDF programs, and supporting financial planning with ROI-based prioritization and recommendation to the stakeholders. You will be part of the Investment and Strategy and Operations team. You will work closely with the broader Channel Marketing team, Marketing, sales and marketing teams, and internal business planning teams.

Role and Responsibilities:
  • Analyze marketing programs and develop & recommend investment improvements by team based on profit and ROI, KPI analysis, historical performance data, and company strategic initiatives.
  • Work with cross-functional teams to plan marketing and promotion spend allocation to validate ROI and alignment with company and strategic goals.
  • Institute improvements for marketing fund management across the organization, including data housing, team communication, and forecast variance management.
  • Consolidate bottoms-up MDF forecasts for both monthly target planning and annual management planning by account.
  • Creates and allocates overall MDF budget and provides team budget recommendations to review final version with MDF management and senior channel marketing management.
  • Prepare and deliver regular or ad hoc reports with

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Company

WorldLink US

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