Social Media Designer, Marketing (Temporary)
The New York TimesAbout the role
The mission of The New York Times is to seek the truth and help people understand the world. That means independent journalism is at the heart of all we do as a company. It’s why we have a world-renowned newsroom that sends journalists to report on the ground from nearly 160 countries. It’s why we focus deeply on how our readers will experience our journalism, from print to audio to a world-class digital and app destination. And it’s why our business strategy centers on making journalism so good that it’s worth paying for.
The New York Times is one of the world's most influential news organizations with 1,700 journalists, and subscribers in every country in the world. The Times is known for independence, accuracy, depth and authority, and produces award-winning journalism, breaking news coverage, opinion and commentary along with deep databases of content and rich multimedia presentations.
Marketing plays an important part in extending the journalistic legacy and mission of The Times into the future. Our job is to answer the question, “Why is quality journalism worth paying for?” We create award-winning marketing that expresses our mission, how we are leading the journalism industry and all the ways our readers can subscribe. Above all, we aim to be straightforward and relevant in our marketing — to prove how much we value our readers and subscribers.
The designer will work as an important contributor in our in-house creative team within the marketing department to develop and produce visual content for our marketing-led Instagram and TikTok platforms. You will imaginine new ways to tell stories that bring the desired messages to life. You will focus on our brand marketing social accounts @mynytimes and @nytgames.
You will report to the Director of Social and Influencer, Creative Marketing.
This is a hybrid role that is based in NYC with an in office requirement of 2-3 days per week.
Responsibilities:
- You will design and produce still and motion assets for social platforms.
- You will develop systematic design approaches and templates for recurring content series and brand storytelling.
- Collaborate closely with editors, producers, and video leads to execute marketing campaigns
- You will maintain visual consistency and uphold brand guidelines. Help develop a strong systematic design approach to visual storytelling.
- Actively contribute to creative ideation, pitching and prototyping innovative content ideas for monthly planning cycles.
- You will confidently present concepts and rationale, articulating design decisions to the team and key stakeholders.
Basic Qualifications:
- 5+ years of experience in social-first design, preferably within a brand or agency setting.
- Advanced software proficiency in Figma and Adobe Creative Suite, employing efficient file management and workflow practices. Knowledge around Canva and emerging social media tools.
- Experience with motion design or simple animation, as you’ll be designing both still and motion assets.
- Strong portfolio that demonstrates platform fluency and creative versatility.
- An understanding of mainstream, new and emerging social platforms and interest in how brands should participate in an authentic way.
- A passion for news, The Times and its journalistic mission.
- Illustration skills, meme fluency, a journalism background.
- Portfolio required with examples of past social video work for social media.
This is a temporary role that does not include benefits.
#LI-Hybrid
REQ-018675
The annual base pay range for this role is between:$110,000—$118,000 USD
The New York Times Company is committed to being the world’s best source of independent, reliable and quality journalism. To do so, we embrace a diverse workforce that has a broad range of backgrounds and experiences across our ranks, at all levels of the organization. We encourage people from all backgrounds to apply.
We are an Equal Opportunity Employer and do not discriminate on the basis of an individual's sex, age, race, color, creed, national origin, alienage, religion, marital status, pregnancy, sexual orientation or affectional preference, gender identity and expression, disability, genetic trait or predisposition, carrier status, citizenship, veteran or military status and other personal characteristics protected by law. All applications will receive consideration for employment without regard to legally protected characteristics. The U.S. Equal Employment Opportunity Commission (EEOC)’s Know Your Rights Poster is available here.
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