Manager, Marketing Planning and Strategy (Partner Marketing)
WalmartAbout the role
Position Summary...
What you'll do...
PLEASE NOTE: The team comes into the office ; this is not a remote position. We are only considering local candidates who can work onsite for majority of the time. If you are not local and apply for this role, please specify "open to relocation" at the top of your resume, if that is applicable, for consideration.
Walmart Connect (WMC) is Walmart's media and advertising platform, uniquely designed to help brands reach hundreds of millions of shoppers across their entire shopping journey, online and in stores. As a fast-growing brand and business within Walmart, the Fortune 1 company, we are poised for continued growth and success.
WMC is looking for a strategic B2B marketer with experience across channels - ideally with eCommerce, retail media, Ad Tech and/or Agency background - to join our Tech Partner Marketing team. This person would be responsible for developing and executing revenue-driving marketing initiatives that support the growth and performance of our technology partners and their clients who advertise on our platform.
Responsibilities:
- Harness strategic and creative thinking to build, execute, measure, and scale innovative and effective B2B marketing plans that drive partner adoption and increased advertising investment from their clients on our platform. Manage the day-to-day of those plans and the execution of corresponding tactics.
- Leverage strong verbal and written storytelling skills to connect value propositions and product messaging to build compelling content for our partner and advertising audience.
- Devote time to understanding our product offerings, the nuances for partners and best practices for their clients’ success.
- Leverage insights, data, and your own experience to inform our partner marketing strategy.
- Act as a strategic partner to our cross functional stakeholders in Partner Development, Sales, and Product Marketing by sharing your knowledge and point of view on how we can optimize our marketing efforts to achieve shared goals.
- Implement systems and processes that enable scale, efficient cross functional collaboration, clear communication, and flawless execution, with attention to both the big picture and the devilish details.
- Have the tough conversations necessary to drive accountability and resolve conflict.
- Contribute to the team and Walmart Connect’s culture, mission and goals by building relationships and trust, operating with excellence, and embracing a growth mindset.
Minimum Requirements
- Bachelor's degree in Business, Marketing, Communications, or related field and 3 year's experience in marketing or related field OR 5 years' experience in marketing or related field.
- 3-5 years’ experience in B2B marketing strategy and execution with proven record of driving revenue at scale.<
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