Director, Global Partner Marketing Demand Gen and Programs (Remote)

As a global leader in cybersecurity, CrowdStrike protects the people, processes and technologies that drive modern organizations. Since 2011, our mission hasn’t changed — we’re here to stop breaches, and we’ve redefined modern security with the world’s most advanced AI-native platform. Our customers span all industries, and they count on CrowdStrike to keep their businesses running, their communities safe and their lives moving forward. We’re also a mission-driven company. We cultivate a culture that gives every CrowdStriker both the flexibility and autonomy to own their careers. We’re always looking to add talented CrowdStrikers to the team who have limitless passion, a relentless focus on innovation and a fanatical commitment to our customers, our community and each other. Ready to join a mission that matters? The future of cybersecurity starts with you.

About the Role:

We are seeking a skilled and strategic Director, Global Partner Marketing Demand Gen and Programs. This role will report to the VP, Global Partner Marketing and will be responsible for supporting, via strong project management, partner marketing and demand gen programs and campaigns with CrowdStrike’s global partner ecosystem.

The successful candidate will have:

• An understanding of channel partner marketing and selling processes

• Demonstrated success of leading partner marketing demand generation programs, campaigns & teams

• Comfortable representing the needs of a channel partner community via committee to ensure programs and campaigns are developed with them in mind

• Think about partner marketing in a multi-touch, programmatic approach

This position will support the execution of some demand generation programs in the theatre as well the plans developed by CrowdStrike’s global campaigns, product marketing, global channel enablement, global distribution and global partner marketing teams.

What You'll Do:

• Serve as channel marketing SME for the implementation and execution of CrowdStrike-developed programs and campaigns with global campaigns bring a ‘partner voice’ during development.

• Provide partner marketing advocacy and insight when programs, campaigns and activities are developed and packaged for partner demand gen marketing use.

• Support in the execution of a partners marketing plans supporting the unique partner marketing needs of each theatre.

• Own the planning and development of marketing materials on the CrowdStrike partner portal and support the content roadmaps developed by Global Partner enablement team and serve as a CrowdStrike brand ambassador.

• Maintain strong cross-functional rapport and ongoing communications with partner sales team and field marketing teams.

Data-Driven Insights & Optimization

• Define KPIs for distribution marketing programs and analyze campaign performance to assess ROI and recommend improvements.

• Track budget usage and ensure timely, accurate reporting to both internal stakeholders and partners.

• Regularly audit partner content, program adoption, and participation to identify gaps and opportunities.
   

What You'll Need:

• Demonstrates strong understanding of channel marketing and competitive landscape within the technology industry

• Ability to work cross-functionally to serve as virtual team lead

• Proven organizational and project management skills and an ability to set up workflow systems and processes

• Minimum of 12-15 years marketing for technology company required

• Minimum 12-15 years working with and supporting partner marketing required

• Experience with G-Suite set of products , SFDC, AI tool stack a plus

• Experience with development/evaluation of marketing programs

• Remote position with easy access to a major airport for necessary travel required

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Benefits of Working at CrowdStrike:

• Remote-friendly and flexible work culture

• Market leader in compensation and equity awards

• Comprehensive physical and mental wellness programs 

• Competitive vacation and holidays for recharge  

• Paid parental and adopti