Product Manager, Demand Gen & Customer Acquisition

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

The Advertising Sales Division Comcast Cable, helps local, regional, and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. We’re dedicated to helping our clients meet their business goals by connecting them with their customers through multiscreen television advertising. Working with companies from local startups to nationwide corporations, we provide support to help each business reach its target customers. By applying data to television advertising in new ways, we’re able to bring our clients the best of digital media, coupled with the power of TV.

We have an opportunity for a Product Manager to join a team focused on creating and executing a product roadmap for the deployment and growth of our CRM platform. This role will be responsible for collaborating with business stakeholders and software engineers to document and refine system features using an agile development methodology. The ideal candidate will be collaborative, can communicate business value, and is able to translate the business requirements to the engineering team.

Job Description

Core Responsibilities

· Collaborate with business stakeholders to gather, vet, and document business requirements to achieve business needs.

· Analyze business system enhancement requests for business value and associated priority for inclusion on product roadmap.

· Manage assigned system feature enhancements throughout the agile development process, including planning, writing, and refining business requirements, testing, and business release.

· Participate in strategic programs that require technical solutions and are driven by the project management organization.

· Lead testers during user acceptance testing including prepare and communicate testing plan, coordinate resources, prep testers, monitor defect tracking and resolution, and manage milestones in the time established for UAT.

· Assist the project management organization with status updates and risk assessments.

· Concisely communicates trends, opportunities, and risks, develop and defend POV for product features/benefits.

· Conducts feasibility assessments, capability gap analysis (i.e., what is wanted vs. what is attainable).

· Consistent exercise of independent judgment and discretion in matters of significance.

· Regular, consistent, and punctual attendance. Must be able to work nights and weekends, variable schedule(s), and overtime, as necessary.

· Other duties and responsibilities as assigned.

Requirements:

· Five plus years’ experience in product management for development lifecycle of systems.

· Experience with agile development methodology.

· Proficient in writing and presenting business needs and business value that is tailored to the audience, concise, and easily understandable.

· Knowledge of Salesforce as a CRM system or other industry leading CRM tools and terminology

· Effective project management skills to successfully deliver assignments on time.

· Strong critical thinking skills.

· Knowledge of Aha or other Product Management software is a plus but not required.

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team - make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and g