Marketing Coordinator

Description

Find Meaning, Opportunity, and Growth Here: A career at Behavioral Health Allies (BHA) can open the door to a new chapter in your life — filled with meaning, opportunities, and growth. From our flexible scheduling options to our mission and values-based team culture, we offer positions with purpose.

Why Choose BHA?

• Employee-centric culture that prioritizes your well-being and development
• Comprehensive training and continuous support
• Collaborative and team-focused environment
• Clear opportunities for advancement and career growth
• Meaningful, mission-based work with a regional leader in behavioral health

POSITION SUMMARY: The Marketing Coordinator plays a vital role in elevating BHA’s brand, strengthening community awareness, and supporting recruitment, client services, and organizational growth initiatives. This position is responsible for developing, organizing, and implementing marketing, advertising, and communication efforts that reflect BHA’s mission and uphold BHA’s Core Values—Empower Through Innovation, Integrity in Action, Advocate with Passion, Leaders in Learning, Compassionate Care Always, and Sustainable Growth, Lasting Impact.

The Marketing Coordinator supports a wide range of activities including digital content creation, social media management, brand consistency, website updates, event coordination, partnership messaging, marketing analytics, and production of organizational materials. This role collaborates closely with internal teams and external partners to ensure all marketing efforts are strategic, compelling, and aligned with BHA’s standards and goals.

FULL-TIME BENEFITS

• Medical, Dental, and Vision coverage
• OnDemand Pay (access your pay when you need it)
• Health Savings Account (HSA) / Flexible Spending Account (FSA) options
• Short- and Long-Term Disability coverage
• 401(k) with company match
• Additional $100 monthly wellness benefit after 90 days
• Referral bonuses and more!

Requirements

Education & Experience:

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or related field preferred; equivalent experience accepted.
• 1–3 years of experience in marketing, communications, or digital media preferred.
• Experience with graphic design platforms, social media, and brand management.
• Experience with website management, copywriting, or SEO preferred.

Skills & Competencies

• Strong communication skills (written, verbal, and visual).
• Ability to manage multiple projects with excellent organization and attention to detail.
• Familiarity with digital marketing platforms, social media tools, and content scheduling systems.
• Strong copywriting and proofreading skills; ability to write clearly and persuasively.
• Basic graphic design skills (e.g., Canva, Adobe Creative Suite, or similar).
• Ability to gather, analyze, and interpret marketing metrics.
• Demonstrated creativity, initiative, and the ability to work collaboratively.
• Strong ethical standards, professionalism, and commitment to BHA’s mission.
• Ability to maintain confidentiality and strong judgment when representing the organization.
• Proficiency in Microsoft Office.
• Strong professional judgment, initiative, and reliability.
• Excellent written and verbal communication skills.
• Demonstrated leadership, collaboration, and ethical professionalism.
• Commitment to ethical standards, confidentiality, professional integrity, and fiscal responsibility.

KEY RESPONSIBILITIES:

Empower Through Innovation

• Assist with the development of creative and effective marketing strategies to elevate BHA’s brand and promote services, programs, and recruitment efforts.
• Implement innovative marketing tools, platforms, and approaches to improve outreach.
• Support SEO optimization, website improvements, and digital content enhancements.

Integrity in Action

• Ensure all marketing materials, posts, and communications reflect BHA’s standards of accuracy, professionalism, and ethical representation.
• Protect brand integrity by maintaining consistent, compliant, and respectful messaging.
• Follow all internal approval processes and confidentiality expectations.

Advocate with Passion

• Develop messaging that lifts the voices of individuals served, families, staff, and partners.
• Support awareness campaigns that highlight BHA’s work within the community.
• Promote job opportunities, programs, part