Senior Copywriter

<p>Wayfair has steadily focused and grown our brand presence in Germany and the UK, and now we need a UK-Native copywriter to join our team and help us continue our journey to becoming an iconic brand in Europe.</p> <p>The ideal candidate for this role will have experience in both agency and in-house - and have a clear understanding of both how to write and own a brand tone of voice, how to write quickly and effectively for promotions and also how to conceptualise engaging and breakthrough concepts for digital and social. </p> <p>As a member of the creative team, the copywriter will write and edit content for a variety of projects - including web, app, mobile, digital video and social media. They will work closely with the Brand Strategy, Campaign Management and Marketing Channel teams to develop concepts and ideas and articulate messaging specific to various audiences. </p> <p><strong>Objectives for this role:</strong></p> <ul> <li>Thrive in a fast-paced, collaborative environment working with internal Wayfair stakeholders and Agency partners. </li> <li>Raise the bar continually for for writing fresh copy that connects with a desired audience and drives action</li> <li>Maintain up-to-date knowledge of communications- and industry related trends</li> <li>Stay current on the appropriate style guides, toolkits and brand voice for messaging consistency </li> </ul> <p><strong>Responsibilities:</strong></p> <ul> <li>Interpret creative briefs to develop concepts for execution across projects and geo’s</li> <li>Write original copy and edit content for a range of brand, marketing and communication materials</li> <li>Collaborate with cross functional stakeholders from concept development to final delivery</li> <li>Revise copy based on feedback</li> </ul> <p><strong>Required Skills and Qualifications</strong></p> <ul> <li>3+ years of professional copywriting experience, with a solid portfolio of work. Experience working in agency and ecommerce environments will be advantageous.</li> <li>Experience working in digital marketing - website, app, mobile, social media (incl. Facebook, Instagram, TikTok, Pinterest)</li> <li>English Native, with German fluency/business level a plus</li> <li>Exceptional writing and research skills</li> <li>Ability to work unsupervised or with a team to meet deadlines</li> <li>Excellent organisational skills and multitasking ability</li> <li>Proofreading experience and familiarity with standard style guidelines</li> <li>Experience working with content management systems</li> <li>Keen eye for detail and appreciation of great design</li> </ul><p><strong>Assistance for Individuals with Disabilities</strong></p> <p>Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our <a href="https://docs.google.com/forms/d/1ElBqKaQYGR9j0NiQHQYCGbHkqKqN746Nk62pI32IyLU" target="_blank">Accomodations for Applicants form</a>.</p> <p><strong>Need Assistance?</strong></p> For more information about applying for a career at Wayfair, visit our <a href="https://www.aboutwayfair.com/careers/careers-faq" target="_blank">FAQ page here</a>.  <p><strong>About Wayfair Inc.</strong><br/>Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.</p> <p>No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.</p> <p>We are interested in retai