Senior Customer Education Program Manager
DeelAbout the role
Who we are is what we do.
Deel and our family of growing companies are made up of global teams dedicated to helping businesses hire anyone, anywhere, easily.
The team comprises over three thousand self-driven individuals spanning over 100 countries, and our unified yet diverse culture keeps us continually learning and innovating the platform and products for customers.
Companies should be able to hire the best talent anywhere in the world, so we are building the best platform to make that a reality. Our market-leading technology, expertise, and global team are crucial to the platform’s success. We deliver the best products and features in our space, enabling millions of jobs worldwide and connecting the global workforce with the best companies and opportunities.
Why should you be part of our success story?
A 30-mile hiring radius should no longer dictate how companies hire because exceptional talent lives everywhere. Deel sees a world without hiring borders and endless talent that pairs perfect candidates with great companies.
We offer global teams all the tools they need to hire, onboard, manage, pay, and scale at full speed. We aim to foster a diverse global economy by building a generational platform that seamlessly connects companies with talent worldwide.
After our successful Series D in 2021, we raised another $50M in 2023, doubling our valuation to $12B. There’s never been a more exciting time to join Deel — the international payroll and compliance market leader.
Role Overview
As the Senior GTM Enablement Manager who owns our Customer Education Program, you will be responsible for creating, building, and managing a customer certification program designed to elevate our customers' product knowledge and skills. This program will empower our users to become proficient with Deel’s platform while providing formal recognition of their expertise.
Key Responsibilities:
Certification Program Design: Lead the creation of a comprehensive customer certification program, including course content, structure, and assessment criteria. Develop certification tracks that are aligned with key product features, user goals, and company goals..
Self-Serve Learning Paths: Design and build self-paced online courses that allow customers to learn at their own speed, with clear progression from beginner to advanced levels.
Develop Certification Exams: Create interactive, engaging certification exams that validate customers' skills and knowledge of the product.
Program Communication: Proactively communicate program benefits and new certification opportunities to customers, encouraging participation and fostering a sense of accomplishment.
Cross-Department Collaboration: Work closely with Product teams, Customer Success, and Marketing to ensure content accuracy and alignment with product updates and goals. Ensure smooth coordination across departments to promote and sustain the certification program.
Metrics and Reporting: Establish and track key metrics to evaluate program success, such as certification completion rates, customer satisfaction, and the impact on customer engagement and product adoption.
Content Updates: Continuously refine and update certification content to keep it relevant with product changes, customer feedback, and industry trends.
Customer Engagement: Build strategies to engage customers and encourage certification program participation, leveraging targeted campaigns and rewards for those who achieve certification.
Key Qualifications
Proven experience (5+ years) in customer education, learning management, or similar roles, with a focus on building and managing certification programs.
Strong understanding of instructional design principles and experience creating self-paced online courses and certifications.
Ability to create clear, engaging, and effective educational content for a diverse customer base.
Experience with Learning Management Systems (LMS), digital adoption platforms, and certification tools.
Strong communication skills, with the ability to explain complex topics in an easy-to-understand and engaging manner.
Analytical mindset with the ability to measure and optimize program success based on data and customer feedback.
Experience developing detailed project plans including timelines, milestones, budgets, resource allocation, and risk assessments.
Can successfully manage stakeho
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