Senior Product Marketing Manager
LanguageWireAbout the role
Do you have a deep understanding of target audiences’ everyday challenges? And can you clearly explain how our solutions help solve their problems. Are you motivated by collaborating with sales, marketing content creators and other cross-functional stakeholders to effectively shape product marketing and Go-To-Market Strategies? Yes? You should read on!
The role you’ll play
LanguageWire provides language solutions to customers in the B2B sector, comprising multilingual localisation services and AI-powered solutions to enable our customers to reach their global audience.
You’ll be responsible for crafting strong value propositions for our key offerings to match the needs of target audience.
For this role, we are looking for an analytical and strategic thinker with a strong command of product marketing tools. You will have the ability to translate complex technology into clear, compelling narratives, crafting messages that resonate with our target audience while reinforcing our brand positioning.
You will be collaborating closely with our teams from Sales, Marketing & Product and Tech to create a shared understanding of our products and the market to create great solutions together.
The team you’ll be a part of
You’ll become part of our global Product & Marketing division, where you’ll be working from our Valencia / Copenhagen office. With a presence in 16 locations around Europe, and the US, we have touchpoints around the globe and act as a central hub for global marketing and branding. We’re an international team with a curious and open mindset, and a team where learning from and supporting each other is always a priority.
If you want to make a difference, make it with us by…
- Developing product marketing strategies, incl. strong value propositions and GTM plans for product launches
- Lead and run internal enablement initiatives to help equip our commercial organisation with the knowledge and tools to sell our solutions
- Following and analysing market trends to position products
- Crafting compelling messages across marketing channels
- Collaborating with sales & marketing team on product related events and campaigns
- Collaborating with product and tech teams across the full product life cycle
- Setting and following up on product marketing KPIs
Desired experience and competencies
What does it take to work for LanguageWire?
What you’ll need to bring
- Min. a bachelor’s degree from a relevant field
- 3-5 years of product marketing experience within space of AI products, Saas and/or services
- Experience with developing value propositions and go-to-market plans
- Deep customer and target audience understanding
- Deep understanding of market trends and product lifecycles
- Strong ability to translate technical details into benefits for the customer
- Strong collaboration and stakeholder management skills
This will make you stand out
- Business and data driven mindset
- Experience with user research
- Experience conducting trainings
- True passion for product marketing
- Project management toolbox
- A lover of languages and tech
Your colleagues say you
- Have an outgoing spirit, are a strong executor, work independently and proactively
- That you contribute to a cool office vibe and great culture
- A highly skilled product marketing professional
- Have a YES-mindset
- Have a structured and strategic mindset
- Are ambitious with a strong personal drive
- Are a strong collaborator and engaging communicator
Our Perks
- Enjoy flat hierarchies, responsibility and freedom, direct feedback, and room to stand up for your own ideas
- Internal development opportunities, ongoing support from your People Partner, and an inclusive and fun company culture
- International company with over 300 employees. Offices in Copenhagen, Aarhus, Stockholm, Varberg, London, Leuven, Lille, Paris, Munich, Hamburg, Atlanta, Finland and Valencia
- We have a hybrid work model called FlexiWire. We offer weekly flexibility, working three days in the office and two days from home. Together with your team, you can coordinate which days to collaborate in the office.
- We take
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