Director, Global Marketing Solid Tumors
GenmabAbout the role
At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking, knock-your-socks-off KYSO antibody medicines® that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals’ unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees.
Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose. Yes, our work is incredibly serious and impactful, but we have big ambitions, bring a ton of care to pursuing them, and have a lot of fun while doing so.
Does this inspire you and feel like a fit? Then we would love to have you join us!
The Role:
The Director of Solid Tumor Global Marketing, reporting to the Senior Director, Solid Tumors Global Marketing, will support the global marketing efforts for Genmab’s late-stage solid tumor portfolio, with a focus on maximizing the life-cycle plan. The successful candidate will possess a blend of strategic thinking, leadership skills and adaptability to global markets. This role demands an individual who has demonstrated success in cross-functional collaboration, implementation, and detailed execution. The Director will identify new opportunities and build life-cycle plans in the solid tumor space, and define the market entry strategy for products in late-stage development
Key Responsibilities:
- Proactively identify and create strategies to enhance the life-cycle plan to maximize the potential of a late-stage oncology asset.
- Lead and develop global marketing strategies working closely with the R&D and clinical teams.
- Implement core aspects of the Global Commercialization Strategy in line with the compound development strategy that ensures successful product launch and uptake across global markets.
- Responsible to coordinate with regional and development teams to ensure a cross-functionally aligned strategy, specifically relating to: global brand plan (definition of lead and follow-on markets, where to play and how to win), global value and access dossier and pricing strategy, LRP / forecast
- Responsible to develop and socialize deep disease area ecosystem understanding (TPP benchmarks, patient flow, patient journey, current and emerging competitive landscape, and future access landscape)
- Responsible to create market development initiatives including unbranded disease area & MOA education, stakeholder relationships
- Direct the analysis of the business; oversee the identification of key segments, business drivers, priorities, and growth opportunities
- Collaborate with regional markets to ensure synchronized efforts on creation of regionally led marketing initiatives and promotional strategy
- Assists in managing the marketing budget ensuring effective allocation of resources
Qualifications:
- Bachelor’s degree required; advanced degree preferred.
- 12+ years of experience in pharmaceutical or biotech marketing, with a significant focus on oncology, especially solid tumors.
- Strong analytical skills and strategic thinking, with the ability to translate complex scientific information into compelling commercial strategies.
- Demonstrated success in developing and implementing global marketing strategies for oncology products.
- Strong leadership and communication skills
- Comfortable working in a fast-paced, dynamic environment, and capable of making decisions amidst uncertainty.
- A collaborative mindset and the ability to work effectively across functions and regions to achieve shared goals.
Requirements:
- Exceptional ability to analyze market insights and integrate them into effective brand and commercial strategies.
- Thorough understanding of oncology drug development.
- Proven leadership skills, capable of matrix management and influencing without direct authority; exceptional communication skills are essential.
- Create and execute market entry and brand strategy for new oncology products, focusing on gynecological tumors.
- Foster relationships with key opinion leaders, patient advocacy groups, and professional societies to enhance brand visibility and support.
- Demonstrated success in pre-launch and launch phases of oncology products, with a deep understanding of the solid tumor landscape.
- Resourceful, decisive, and proactive approach to managing multiple priorities in a fast-growing organization.
- Ability to travel globally up
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