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Associate Social Media Manager
Match GroupLos Angeles, United Statesfull_timeVerifiedPosted 3 Dec 2024
About the role
Our Mission
Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™"
Our Values
One Team, One DreamWe work hand-in-hand, building Tinder for our members. We succeed together when we work collaboratively across functions, teams, and time zones, and think outside the box to achieve our company vision and mission.
Own ItWe take accountability and strive to make a positive impact in all aspects of our business, through ownership, innovation, and a commitment to excellence.
Never Stop LearningWe cultivate a culture where it’s safe to take risks. We seek out input, share honest feedback, celebrate our wins, and learn from our mistakes in order to continue improving.
Spark SolutionsWe’re problem solvers, focusing on how to best move forward when faced with obstacles. We don’t dwell on the past or on the issues at hand, but instead look at how to stay agile and overcome hurdles to achieve our goals.
Embrace Our DifferencesWe are intentional about building a workplace that reflects the rich diversity of our members. By leveraging different perspectives and other ways of thinking, we build better experiences for our members and our team.
As an Associate Manager, Social at Tinder, you’ll be hands-on in the day-to-day execution of our social media strategy across key platforms like TikTok and Instagram. You’ll work closely with the Senior Manager, Social, to create engaging, timely, and culturally relevant content that sparks conversations and drives brand love. This role is perfect for a highly creative, detail-oriented person with a passion for social media content creation and an understanding of the ever-changing digital landscape.
Launched in 2012, Tinder® revolutionized how people meet, growing from 1 match to one billion matches in just two years. This rapid growth demonstrates its ability to fulfill a fundamental human need: real connection. Today, the app has been downloaded over 630 million times, leading to over 97 billion matches, serving approximately 50 million users per month in 190 countries and 45+ languages - a scale unmatched by any other app in the category. In 2024, Tinder won four Effie Awards for its first-ever global brand campaign, “It Starts with a Swipe”™"
Our Values
One Team, One DreamWe work hand-in-hand, building Tinder for our members. We succeed together when we work collaboratively across functions, teams, and time zones, and think outside the box to achieve our company vision and mission.
Own ItWe take accountability and strive to make a positive impact in all aspects of our business, through ownership, innovation, and a commitment to excellence.
Never Stop LearningWe cultivate a culture where it’s safe to take risks. We seek out input, share honest feedback, celebrate our wins, and learn from our mistakes in order to continue improving.
Spark SolutionsWe’re problem solvers, focusing on how to best move forward when faced with obstacles. We don’t dwell on the past or on the issues at hand, but instead look at how to stay agile and overcome hurdles to achieve our goals.
Embrace Our DifferencesWe are intentional about building a workplace that reflects the rich diversity of our members. By leveraging different perspectives and other ways of thinking, we build better experiences for our members and our team.
As an Associate Manager, Social at Tinder, you’ll be hands-on in the day-to-day execution of our social media strategy across key platforms like TikTok and Instagram. You’ll work closely with the Senior Manager, Social, to create engaging, timely, and culturally relevant content that sparks conversations and drives brand love. This role is perfect for a highly creative, detail-oriented person with a passion for social media content creation and an understanding of the ever-changing digital landscape.
Key Responsibilities:
- Assist in the execution of Tinder’s social media strategy, ensuring consistency in messaging and brand tone across all platforms.
- Create, review, and post content across key social channels, particularly TikTok and Instagram.
- Work closely with creative and design teams to develop high-quality, on-brand social assets, including graphics, videos, and other multimedia.
- Monitor trends and quickly react to relevant cultural moments by executing real-time content that aligns with brand goals.
- Help manage community engagement, responding to comments, messages, and user-generated content to foster a vibrant, inclusive online community.
- Support influencer partnerships by assisting with influencer selection and vetting, content review, coordination, and campaign execution.
- Track performance metrics for all social content, providing regular updates and insights to help inform future strategies.
- Stay up-to-date on the latest social media trends, platform updates, and tools to ensure Tinder remains at the forefront of digital conversations
- Project management and administration including managing a budget, managing timelines, setting up social posts, monitoring and reporting on posts (owned and influencer).
What We’re Looking For:
- 2+ years of hands-on experience creating social content for a consumer brand, either in-house or at an agency, including copywriting and video editing.
- A pop-culture lover who can spot an emerging trend or creator, and move quickly to come up with buzzy ways for Tinder to jump in on the conversation.
- Collaboration – someone who loves to share insights, learnings, and big ideas, and can work cross-functionally to bring things to life.
- Strong communication and organizational skills, with the ability to manage multiple projects in a fast-paced environment.
- A passion for social media, pop culture, and Tinder’s mission to foster connections.
- A proven track record writing, creating, and editing funny, relatable content for a consumer brand social page.
- Strong attention to detail, including an ability to manage budgets, timelines, and projects closely.
Nice to haves:
- Success with your personal social handles creating your own content and following.
As a full-time employee, you’ll enjoy:
- Flexible Vacation, 10 annual Wellness DaysTime off to volunteer and charitable donations matching
- Comprehensive health, vision, and dental coverage
- 100% 401(k) employer match up to 10%, Employee Stock Purchase Plan (ESPP)
- 100% paid parental leave (in
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