Lease-up Sales & Lifestyle Coordinator
GreystarAbout the role
ABOUT GREYSTAR
Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in more than 250 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, managing over 1,000,000 units/beds globally. Across its platforms, Greystar has nearly $79 billion of assets under management, including over $35 billion of development assets and over $30 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit www.greystar.com.
JOB DESCRIPTION SUMMARY
The Sales & Lifestyle Consultant is responsible for achieving the community’s occupancy, revenue, and resident retention goals through a combination of sales, marketing, leasing, and lifestyle programming. This hybrid role executes the full sales cycle—from prospecting, touring, and move-ins to renewals—while also creating, coordinating, and implementing engaging social, wellness, and cultural activities that enhance the resident experience. By blending strong relationship-building skills with creative event planning, the Sales & Lifestyle Consultant plays a key role in both attracting new residents and ensuring long-term satisfaction for current residents.JOB DESCRIPTION
Job DescriptionSales & Leasing:
• Perform all sales activities to achieve occupancy and revenue goals, including greeting and qualifying prospects, conducting property tours, and showcasing apartment homes.
• Manage the leasing process: process applications, conduct screenings, prepare leases and move-in packages, and coordinate smooth move-ins.
• Maintain up-to-date prospect data in CRM systems (Entrata, Hyly), track leasing activities, and document all follow-up communications.
• Monitor market conditions and competitor offerings; assist in developing marketing strategies, specials, and outreach programs.
• Execute prospect follow-up through calls, emails, thank-you notes, and creative delivery items to convert leads to leases.
• Ensure show units, amenities, and tour paths meet company standards for cleanliness, presentation, and appeal.
• Support the lease renewal process, including sending renewal notices, meeting with residents, and finalizing renewal documents.
Lifestyle & Resident Engagement:
• Plan, coordinate, and execute a variety of daily social, cultural, and wellness activities and events (2–5 per day, 7 days a week), including setup, breakdown, and procurement of necessary supplies.
• Maintain a monthly event calendar, community newsletter, and marketing materials for activities.
• Create resident profiles to tailor events to community interests; coordinate and manage a resident volunteer program.
• Photograph events and residents for marketing use across print and digital platforms.
• Build partnerships with local businesses and organizations to enhance programming, secure sponsorships, and add value to resident experiences.
• Arrange and manage transportation for off-site excursions (if applicable).
• Maintain confidentiality and foster positive relationships with all residents.
Move-In Experience & New Resident Support
• Welcome and assist residents on move-in day, delivering welcome gifts and ensuring a positive transition.
• Coordinate unit readiness, moving services, furniture measurements, and placement assistance.
• Prepare and distribute move-in paperwork and resident folders to appropriate personnel.
Marketing & Outreach
• Organize and maintain marketing materials, sales collateral, and outreach packets.
• Participate in community networking events, local associations, and outreach initiatives to generate new leads.
• Leverage internet marketing tools (Facebook, Instagram, Hyly, email, community website) to drive traffic and interest.
Administrative & Reporting
• Prepare daily and weekly reports on tours, move-ins/move-outs, and available inventory.
• Assist with budget preparation for activities and manage expenses to budget.
• Complete corporate reporting requirements in a timely and accurate manner.
BASIC KNOWLEDGE & QUALIFICATIONS:
• High school diploma or equivalent required; associate or bachelor’s degree in business,
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