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Pharma Customer Development Manager
Colgate-PalmoliveSpainfull_timeVerifiedPosted 29 Nov 2023
About the role
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No Relocation Assistance Offered<br/>
# 156752 - Madrid, Madrid, Community of, Spain<br/>
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Who We Are<br/>
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.<br/>
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We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.<br/>
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If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!<br/>
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<p>The Pharma Customer Development Manager is responsible for developing and executing sales strategies and tactics for the Pharma Distributor channel, with the goal of achieving profitable Net Sales, Value Market Share and Weighted Distribution targets for both elmex and Colgate Brands.</p>
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<p>With the support of Professional and Pharma Team Leader, She/He will proactively develop the Pharma strategies and tactics in collaboration with Consumer Experience, Digital Team, Educational Manager and “Inizio Engage” Oral Care Consultants (OCCs) Team, analyzing data from Pharma Distributor, Syndicate Data and CRM 1st Party data with the objective to identify profitable growth opportunities and plan all the activities to reach the agreed Brand Targets in the Pharma RE.</p>
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<p>The CDM must support the pharma distributor in developing and support the partnership between CP and Parapharma and Pharma Chains as well as supporting the Distributor in defining priorities among independent Pharmacies based on areas of interest and Market potential for Oral Care products. Besides, He/She will support the Distributor’s Sales reps and OCCs in order to enhance and improve the engagement with pharmacists and drive excellence in the execution of the activities.</p>
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<p>The CDM, with the support of the Professional & Pharma Team Leader and the Digital Transformation Team, must develop Digital Marketing and Commerce strategies in the Pharma Channel. CDM must also develop a Digital Ecosystem that provides a competitive advantage over traditional competitors in the channel. This includes partnering with major ePharma players, Brick and Mortar Parapharma and Pharma Chains to accelerate digital marketing efforts and maximize opportunities in both digital and e-commerce channels with the ultimate goal to drive visibility, brand awareness, and patient penetration by working in partnership with professionals, pharma distributors, and other key Digital stakeholders.</p>
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<p>CDM works with Pharma Distributor and OCCs Supervisor for providing directions to the OCCs Team through continuous feedback and information tailored to each pharmacy, to achieve sales, merchandising, and marketing objectives for all Customers in the assigned portfolio. She/He will also ensure a strong connection between professional and pharma activities and excellent communication on professional plans (congresses, webinars, lectures) towards pharmacies and distributors to expand engagement and partnership.</p>
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<p>The CDM works with the Pharma Distributor and OCCs Supervisor to provide direction to the OCCs Team during their Pharma Visits. He/She does this through continuous feedback and information sources from both CP and Pharma Distributors data. Ultimately, Connect professional experience and activities with pharma plans and strategies to ensure alignment and growth for all three involved parties (dentists, pharmacists, and Colgate-Palmolive), thereby uniting the "from Dental Chair to Pharmacy shelf" activation.</p>
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<p>The CDM works with the Pharma Distributor and OCCs Supervisor to provide direction to the OCCs Team during their Pharma Visits. She/he does this through continuous feedback and information from both CP and Pharma Distributors data. Ultimately, He/She connects professional experience and activities with pharma plans and strategies to ensure alignment and growth for all three involved parties (profession, pharmacists, and Colgate-Palmolive). This with the purpose of generating an effective path "from Dental Chair to Pharmacy shelf" activation.</p>
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<p>In addition to the above, the CDM will be responsible for integrating all pharma activities embedded in the daily subsidiaries' activities, including: Brand Strategies and Plan, Retail Environment strategies and Plan, Digital Strategies, RGM, and Commercial process. Specifically:</p>
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