Senior Product Manager, Literacy, PreK-5

About Amplify

Amplify helps teachers bring delight and rigor to students every day. We have become a leader in K–12 literacy, biliteracy, math, and science by building inspiring teaching and learning experiences based on research. The Amplify Classroom platform combines curriculum, assessment, and supplemental learning into one coherent high-quality instructional system. A pioneer in education since 2000, Amplify has developed deep relationships in states and districts by partnering with educators to drive implementation quality and improved outcomes. Today, Amplify serves more than 18 million students and teachers across all 50 states and on six continents. For more information, visit Amplify.com.

Job Description:

As a Senior Product Manager, you will lead cross-functional teams of Curriculum Specialists, designers, interaction developers, learning scientists, and marketers to dream up, design, and deliver transformative classroom experiences.

Responsibilities:

• Define the north star - set the vision, strategy, and 12–18 month roadmap for Literacy, PreK-5 (CKLA, Caminos, and Language Studio) that aligns with the company’s long-term goals and product strategy while solving immediate customer pain points and contribute insights that shape the 2-3 year company’s product portfolio vision.

• Deliver business impact - set quarterly OKRs for your product area in partnership with the Director; hold yourself and team accountable for product-level outcomes. Monitor performance metrics and implement review cycles to ensure features drive customer retention, engagement, and revenue, and team success. Drive products through the stage gate process, owning deliverables and analysis for your product area. Partner with the Director on cross-product investment decisions.

• Participate in planning - own and execute research initiatives, develop product concepts and plans to deliver business goals, create detailed release/execution quarterly plans with feature/task estimates in partnership with cross-functional team

• Partner with Design - work with Design to create mission-aligned, feasible user experiences. Write clear, concise specifications and manage a prioritized backlog.

• Partner with Curriculum and Supply Chain - Partner with Curriculum to translate pedagogical best practice into engaging and rigorous print and digital product experiences. Collaborate with Supply Chain to define physical components and product specifications (e.g., binding types, paper weight, durability), balancing classroom performance/durability expectations, instructional quality standards, and brand and safety requirements, while achieving margin targets.

• Be obsessed with your customers - passionately advocate for your users in all phases of product development. Conduct qualitative research (interviews, focus groups, observations) and quantitative analysis to deeply understand user needs and translate them into product priorities.

• Leverage market intelligence - continuously analyze competitor curriculum offerings to identify gaps, differentiators, and winning features for the next edition/release. Observe industry trends and incorporate findings into future plans driving competitive advantage and differentiation.

• Own end-to-end product delivery - lead products and the teams that create and enable them from ideation and requirement gathering to launch and post-launch iteration. Be ultimately accountable for product quality and scope, product and organizational readiness, PD strategy, and delivery timeline.

• Lead product execution - lead ceremonies for multiple teams. Attend daily stand ups and work with APM/teams to ensure all blockers are resolved within 24 hours. Clearly provide broader context and goals to cross-functional teams for sprint plans and features.

• Harness strategic influence - lead by influence, not authority. Align senior leadership and stakeholders (Sales, Marketing, CX) around your product vision, strategy and roadmap, and be the organization’s “go to” person for your products and features.

• Enable go-to-market success - partner with Marketing, Sales and CX to develop positioning, internal training, and external messaging that ensures a successful product launch and market performance.

How you work...

• You embrace innovation - identifying and prioritizing AI opportunities across your product area, shaping the roadmap leveraging AI capabilit