Senior Brand Manager Portfolio & Innovation - Malibu

ABOUT US 

The Absolut Group (TAG) holds global responsibility for the production, packaging development, innovation and strategic marketing of an extensive range of premium spirits brands. They include the iconic Absolut Vodka, Beefeater, the world’s most awarded gin, Malibu, the leading flavoured rum and Kahlua, the number one coffee liqueur, along with a selection of agave spirits, including Altos tequila and craft gins such as Monkey 47. We are part of Pernod Ricard, the world’s second-largest wine and spirits producer.   

We strive to redefine the global spirit market and the world we live in by inspiring people of all backgrounds to come together to mix ideas and drinks, respectfully and responsibly. We have a true long-term commitment to sustainability – doing the right thing for consumers, society, the environment and our people.  

We are always on the lookout for talented individuals to join our team and help us shake things up. We believe that work should be more than a paycheck, so whether you are just starting your career or looking to take it to the next level, we offer a dynamic and supportive work environment that will help you grow. Come join us and let’s raise a glass to a fulfilling career and a bright future at The Absolut Group. 

ABOUT THE ROLE 

At the Absolut Group office in Stockholm, our Marketing team responsible for Malibu brand is looking for our next Senior Brand Manager who will lead some of the most exciting global strategic projects around packaging as well as wet goods and portfolio.

As Senior Brand Manager for Innovation and Portfolio you will co-lead the implementation of the global innovation strategy, long term growth opportunity mapping and global pipeline overview across products, services, and experiences. You will lead Global innovation strategic projects for Malibu for example our range re-stage or Global packaging redesign. You will collaborate and support global innovation projects led by Innovation Hubs and RTD Business Unit, work closely with colleagues in Marketing R&D, Innovation, legal, as well as external agencies located around the world and act as our global brand and innovation guardian.

In this role you will: 

• Analyse trends, market & consumer insights to identify long term global innovation growth opportunities
• Co-lead Malibu’s global innovation strategy and guidelines
• Lead  Global Strategic innovation projects for Malibu ( for both packaging and wet goods development), responsible for developing the concept, validation, agency briefings, alignment with strategic markets, implementation with operations teams, business case and internal validation
• Support Innovation Hubs by providing strategic recommendation of Global innovation strategy, validate strategic fit for all new innovations - spirit, RTDs, services, licensing & experiences
• Support global concept and design development comings from Hubs/HQ/TAG teams 
• Lead TAG stakeholder management to drive alignment and decisions at key stage gates for all innovation projects
• Drive innovation culture within the organisation
• Create brief for key asset development to support core product launches in collaboration with communications team & strategic markets
• Set KPIs, track and act post core product launches (within 12-18 months)
• Review innovation launch plans to ensure alignment with global strategy 

ABOUT YOU 

You are a creative and consumer-oriented professional with the ability to combine company’s values, strategy and vision with popular trends and culture. You enjoy working on multiple projects where cross-collaboration is key for success. You are brave enough to challenge the status quo and always looking into continuously improve and innovate. 

You are a relationship builder and you believe that working together is key for success. You know things can get tough at times, but you remain focus, goal oriented and positive – you bring sunshine and summer in every project you run, all year-round, no matter the season.  

• University degree
• Minimum 6 years relevant business experience from the consumer goods sector in an international organization.
• Minimum 2-3 years of Innovation and New Product Development experience
• Experience from working in a cross-functional organization and in cross-functional projects.
• English spoken and written with great proficiency

OUR OFFER 

At The Absolut Group, we are the thinking and doing of all our brilliant people. Be audacious and to go after your dreams right from the start – and you will thrive in a passionate and progressive environment where we collaborate across borders. Be committed to a sustainable supply chain, a safe, inclusive workplace, and a responsible co