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B2B Marketing Manager Poland

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Polandfull_timeVerifiedPosted 22 Aug 2023

About the role

Location: Warsaw

 

FREENOW for Business is the Mobility Super App for Businesses. Our 30,000+ clients across Europe have access to a range of cutting edge software products:

FREENOW for Business Travel: Our mobility super app enables travel managers to track costs and coordinate travel policies quickly and simply. Employees can enjoy the full range of FREENOW transport options for their business travel, including taxis, private hire vehicles, eScooters and bikes.

FREENOW for Client Travel: Businesses can book transport for clients in seconds with our Client Travel product. Key industries include: hospitality, media and healthcare.

FREENOW for Employee Benefits: Using our Employee Benefits platform, employers can grant their staff a monthly travel allowance for commuting or to use in their free time. With the largest range of transport in Europe at their fingertips, employees and employers love this hassle-free and unique perk.

YOUR DAILY ADVENTURES WILL INCLUDE:

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Reach / Overachieve our website traffic targets via digital campaigns, SEO and affiliate traffic in collaboration with the Growth Marketing Team
  • Whilst also providing clear and detailed post campaign analysis of all marketing efforts with a dedicated focus on the ROI of all activities, whilst staying within the designated framework of the budget. 
  • Owning the planning & operational execution of online and offline channels (Events, Partnerships, CRM, Social Media, Influencer, PR, Digital Marketing, SEO, SEA, Organic Social and Social Selling) Experience / Knowledge of these channels is a plus, but not mandatory, we are happy to teach you! A can-do attitude is more important.  
  • Adapting global B2B campaigns to be impactful and culturally relevant to the local marketplace. 
  • Creating and fostering strong relationships with industry partners to amplify our reach and increase MQL

TO BE SUCCESSFUL IN THIS ROLE:

  • You have solid B2B marketing experience, ideally with experience in Business Travel
  • Proven success in developing marketing plans and campaigns
  • Experience with marketing automation and CRM tools
  • Excellent communication skills (internal and external)
  • Problem solver and solution oriented for customers
  • Your mother tongue is Polish
  • You are fluent in English and eager to work in an international environment

BENEFITS & PERKS IN A NUTSHELL:

  • Hybrid working model
  • Free Udemy e-learning access
  • Sabbatical & special leave policies
  • Subsidised gym membership
  • Birthday, 24th + 31st December off
  • Partner product discounts
  • Employee Benefits card

 

  • Employee assistance program

 

Plus more local benefits depending on your work location!

 

DIVERSITY, EQUITY & INCLUSION:

FREENOW is an equal opportunity employer and we consider qualified applicants regardless of race, religion, national origin, gender, gender identity, sexual orientation, disability or age.
We want you to grow and evolve, bring your true self to work

SEE WHAT OUR AWESOME COLLEAGUES SAY ABOUT US:

               

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