Project Manager, Content Marketing

Company Description

About Adtalem Global Education

Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world.

Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University.

Visit Adtalem.com for more information, and follow on Twitter and LinkedIn.

In our U.S. locations, we operate on a hybrid work model with three in-office days and two remote days per week. Starting Q1 2025, we will transition to a four-day in-office schedule, Monday–Thursday. This in-office time fosters creativity, innovation, communication, and stronger team relationships, supporting both individual and organizational success.In our U.S. locations, we operate on a hybrid work model with three in-office days and two remote days per week. Starting Q1 2025, we will transition to a four-day in-office schedule, Monday–Thursday. This in-office time fosters creativity, innovation, communication, and stronger team relationships, supporting both individual and organizational success.

Job Description

Opportunity at a Glance
 

American University of the Caribbean School of Medicine, Ross University School of Medicine, and Ross University School of Veterinary Medicine are the three Caribbean based medical schools run by Adtalem.

The Content Manager will be responsible for managing the efficient delivery of creative and content across channels to successfully engage prospective students for each of these universities. This position partners with all members of the Institutional Marketing group, channel teams (digital, social, email, paid), creatives, and other key stakeholders across the student lifecycle to ensure smooth project flow, adherence to timelines, and proper integration of brand messaging.

The Content Manager will be the lead account and process manager for the Med Vet schools on the Content & Creative Center of Excellence, as well as partner with account teams across institutions to maintain a complex non-working budget for the department.

The Adtalem Creative and Content COE is growing to bring best-in-class creative to market that is Brand-led and also channel-specific.

We are looking for an individual who:

• Enjoys managing complex projects and ensuring smooth execution.
• Is passionate about optimizing workflows and improving processes.
• Has a keen eye for detail and a strong sense of organization.
• Is comfortable working in a fast-paced, dynamic environment.
• Wants to contribute to the growth and success of established educational institutions.
• Has experience working in an agency environment or want to apply those skills to an in-house role.
• Is comfortable with reporting and analytics.

In summary, this is a role for a marketing professional who is a strong executor, a strategic thinker, and a skilled communicator, with a passion for managing creative projects and driving results.

Responsibilities

• Lead and optimize status updates, workflow, prioritization, and planning processes across initiatives. Review and manage brief intake and evaluation processes for all creative needs of the content and creative team.
• Lead the evaluation and development of creative briefs in conjunction with Institutional Marketing and product marketing to ensure clarity and efficiency in project delivery and brand needs. Manage agency communication to ensure understanding and alignment with overall direction and process.
• Oversee and manage the delivery against paid digital, social, and email briefs and creative needs, ensuring adherence to timelines and budget while working with internal and external creative resources.
• Coordinate and streamline workflows with the social team across existing and emerging social platforms (Facebook, Instagram, LinkedIn, Pinterest, TikTok) to ensure consistent and efficient content and creative delivery.
• Act as a liaison with various internal functional departments including Research, Business Intelligence, Media, Public Relations, Legal, and Academics to facilitate information gathering and ensure process adherence for cr