Sr. Manager, Startup & Venture Marketing
MongoDBAbout the role
<p>We’re looking for a data-driven, strategic, growth-oriented, and collaborative Sr. Manager, Startup & Ventures Marketing to expand MongoDB’s AI-native marketing strategy and strengthen our presence across the startup and VC ecosystem in the Bay Area.</p> <p>This role will be responsible for developing a best-in-class funnel for the MongoDB for Startups program - spanning acquisition, nurture, conversion, and advocacy. You will develop and execute both digital and live programs that drive enrollment and activation, build direct relationships with founders across the Bay Area, and plan and execute founder-focused events that serve as high-impact funnel touchpoints. Working cross-functionally with Events, Growth Marketing, Marketing Operations, Customer Marketing, and more, you will bring integrated founder-focused programs to life at scale while remaining hands-on in execution.</p> <p>We're looking to speak with candidates based in San Francisco Bay for a hybrid working model.</p> <h3>Position Expectations:</h3> <ul> <li>Own and develop the program funnel for MongoDB for Startups: Develop and execute strategies that drive startup acquisition into the program, build effective nurture journeys that increase engagement, and cultivate champion-building programs that turn active participants into long-term MongoDB founder advocates</li> <li>Drive startup acquisition through cross-channel campaigns: Design and execute multi-channel demand generation programs to identify and convert high-potential startups in the Bay Area into the MongoDB for Startups program</li> <li>Execute founder-focused events that accelerate relationships with the Bay Area ecosystem Develop and maintain direct relationships with founders across the Bay Area, and plan and execute a regional event strategy featuring high-impact founder programming including VC-partnered events, demo days, hackathons, and founder dinners</li> <li>Partner with startups to develop content: Work with internal teams and startup customers to surface and develop compelling stories showcasing startups building on MongoDB</li> <li>Lead cross-functional collaboration across internal teams: Work closely with Events, Growth Marketing, Marketing Operations, Customer Marketing, and other internal partners to build integrated programs that reach and engage founders at each stage of the funnel</li> <li>Measure full-funnel impact and continuously optimize: Define and track success metrics across acquisition, nurture, and champion stages, including program applications, engagement rates, and advocacy outcomes, and use data to continuously refine strategy and programming</li> </ul> <h3><br>The right candidate for this role will:</h3> <ul> <li>Have 6+ years of experience in marketing, demand generation, community, or events roles focused on startu
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