Retail and Consumer Strategist/Leader
PerficientAbout the role
At Perficient, you’ll be part of a collaborative leadership team delivering end-to-end digital transformation for the world’s leading retailers and consumer goods companies. As a Retail & Consumer Strategist, you will as a trusted advisor to clients, help them navigate evolving consumer expectations, digital disruption, and the shift toward experience-driven commerce.
You will translate retail and consumer trends into actionable strategies leveraging Perficient’s deep expertise across digital commerce, customer experience, data & AI, and supply chain transformation. This role blends strategic advisory, client delivery, and business development, working closely with cross-functional teams and technology partners (e.g., Adobe, Salesforce, Databricks, Google).
Strategic Advisory & Client Leadership
- Serve as a trusted advisor to retail and consumer goods clients, guiding digital transformation across commerce, customer experience, and operations.
- Translate consumer behavior trends (e.g., omnichannel, personalization, loyalty, digital experience, etc.) into clear business strategies and roadmaps.
- Facilitate workshops and executive discussions to align stakeholders on vision, priorities, and measurable outcomes.
Industry & Domain Expertise
- Maintain deep expertise in retail and consumer goods, including omnichannel retail, DTC growth, and supply chain evolution.
- Apply industry best practices across store, digital, and fulfillment channels to drive revenue growth and operational efficiency.
- Bring a strong point of view on emerging capabilities such as AI-driven personalization, unified commerce, and customer data platforms.
Sales & Business Development
- Partner with Perficient account leaders to shape opportunities, develop proposals, and respond to RFPs.
- Lead or support client pursuits by articulating differentiated value across Perficient’s digital, data, and commerce capabilities.
- Contribute to solutioning, scoping, and estimation in collaboration with delivery and technology teams.
Delivery Leadership
- Act as a domain lead on client engagements, ensuring solutions align to business objectives and industry standards.
- Collaborate with Perficient delivery teams to implement solutions across eCommerce, POS, OMS, CRM, and supply chain platforms.
- Ensure a strong connection between strategy and execution, driving measurable business outcomes.
Thought Leadership & Brand Building
- Contribute to Perficient’s industry presence through strategic positions, blogs, webinars, and conference participation.
- Develop reusable assets such as playbooks, accelerators, and frameworks to support client engagements.
- Help position Perficient as a leader in retail and consumer goods transformation.
- Bachelor’s degree in business, marketing, technology, supply chain, or related field (MBA preferred).
- 10+ years of experience in retail, consumer goods or travel and hospitality consulting, strategy, or digital transformation.
- Experience working within or alongside consulting firms, digital agencies, or systems integrators (preferred).
- Proven success leading strategic initiatives and supporting sales/pursuit activities.
- Hands-on experience with retail and consumer platforms such as:
- Digital Experience Platforms (Adobe, Sitecore, Optimizely)
- Digital commerce (Adobe, Salesforce, Shopify)
- CRM & loyalty (Salesforce, Adobe, custom platforms)
- OMS/POS and merchandising systems
- Supply chain and fulfillment solutions
- Strong understanding of:
- Omnichannel retail and unified commerce
- Merchandising, pricing, promotions, and inventory management
- Customer experience and journey design
- Data, analytics, and personalization strategies
- Experience integrating business strategy with technology delivery across complex ecosystems.
- Familiarity with modern architectures (API-first, headless, microservices) and cloud platforms.
- Exceptional communication and storytelling skills, with the ability to influence executive stakeholders.
- Strategic thinker with strong problem-solving skills and a results-oriented mindset.
- Collaborative, team-oriented approach aligned with Perficient’s culture and delivery model.
Willingness to travel as required for client engagements.
Why Perficient
- Work at the intersection of strategy, experience, and technology.
- Partner with leading platforms like Adobe, Salesforce, Da
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