Principal PM - Optimization and Growth, LinkedIn Audience Network (LAN)

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role can be located in Sunnyvale or  San Francisco.

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.

LinkedIn’s Marketing Solutions (LMS) business has experienced accelerated growth, topping $5B in annual revenue. We are looking for an entrepreneurial individual to join us as a Principal Product Manager to lead the data and optimization products for LinkedIn Audience Network (LAN) and drive continued success of the business. This includes ownership over efforts across data and campaign optimization on trusted 3rd party publishers, LAN ads ranking & automation and performance insights. This covers all platforms including Connected TV, Desktop and Mobile and across all Formats such as Video, Display, Native. 

LMS products impact how businesses and brands sell, buy, advertise, and connect globally. By using the most cutting-edge AI/ML technologies in a privacy safe way, this role is responsible for building a highly performant and innovative ads marketplace to drive the best ROI for global B2B marketers and deliver the best ad experience to LinkedIn members with our deep and constantly upgrading sense of trust, privacy, and fairness.

As a PPM you will be responsible for owning the long-term strategy and features roadmap to drive impactful product launches and also as industry expert, you will also be responsible for growing product managers in the organization. You will be part of a world class product management team and define the vision and strategy for what Data and Optimization at scale within the rapidly evolving industry landscape. 

Searching for your dream job? At LinkedIn, we strive to help our employees fulfill their passion and purpose. Join us in changing the way the world works!

Responsibilities:

• Drive and evolve the Data and Optimization product lines for LAN that focus on optimizing marketplace efficiency for better customer ROI and scale. 

• Keep a comprehensive understanding of the ad tech industry, and advertiser & member expectations for marketing ROI, ad experience, and privacy requirements.

• Create and articulate a compelling vision, strategy, roadmap, and execution plans for your overall product domain. Get alignment from cross-functional team members and executives for your vision and strategy

• Communicate product values to users and stakeholders, representing the team with the company’s senior leadership.

• Mentor and develop a team of product managers to innovate and execute product initiatives across the company. 

Qualifications

Qualifications

Basic Qualifications:

• 10+ years of experience in a product management or equivalent role.

• Bachelor’s degree in a technology related field or equivalent experience.

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Preferred Qualifications:

• Built and launched enterprise and/or ad tech products at scale using AI/ML technologies, with a demonstrated ability to develop an ambitious product strategy and successfully execute on the vision. 

• Keen understanding of the video ads ecosystem with a focus on Connected TV.

• Top notch collaborator, who can influence others, rally disparate teams to align to and execute on a shared vision, build a positive team culture and sense of inclusion, and communicate effectively with all audience

• An insatiable sense of curiosity, a bias for action, and a strong desire to make an impact.

• Demonstrated ability to communicate findings clearly to both technical and non-technical audiences.

• Excellent communication skills with the ability to interact with and understand technical subjects and emerging technologies and their relevance to the marketplace.

• Exceptional ability to manage and lead across highly cross-functional teams. Experience working with a set of highly skilled engineers, data scientists, and designers.  

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