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Sr. Manager, Advertising Operations
FanaticsNew York City, United Statesfull_timeVerifiedPosted 15 Dec 2025
💰 $175,000/yr($150,000/yr – $175,000/yr)
About the role
What You'll Do:
Campaign Delivery & Pacing
- Manage the day-to-day execution of the full campaign lifecycle: trafficking, creative QC, tags/pixels, implementation, pacing, optimizations, and delivery.
- Monitor KPIs, budgets, and pacing; flag risks early and partner with Sales/Account Management to prevent under-delivery or overspend.
- Maintain and enhance pacing and delivery dashboards; collaborate with Analytics/Product to investigate data discrepancies and ensure accuracy.
Vendor & Offsite Supply Coordination
- Support relationships with external vendors and supply partners (DSPs, SSPs, exchanges, measurement/verification partners).
- Ensure offsite supply meets quality standards, delivery expectations, and SLAs.
- Assist with vendor performance reviews and identify issues that require escalation.
- Contribute to price/fee discussions or platform evaluations as needed.
Offshore / Distributed Resource Support
- Coordinate workflow and communication with offshore or remote teams responsible for trafficking, QA, and reporting tasks.
- Ensure clarity in roles, responsibilities, and hand-offs between in-house and offshore contributors.
- Provide feedback and monitor performance to ensure consistency and operational accuracy.
Operational Process & Quality Controls
- Follow and help refine SOPs, escalation protocols, and QA checkpoints.
- Handle tag/pixel management, discrepancy resolution (1st/3rd-party), and creative spec compliance.
- Maintain operational health dashboards (delivery, pacing drift, vendor performance, tickets).
- Ensure measurement and data integrity across campaigns.
Cross-Functional Collaboration
- Partner with Sales, Ad Product, Product, Analytics, and Finance on campaign hand-offs, inventory checks, technical feasibility, and pricing alignment.
- Support strategic or complex deals through accurate setup and handling of unique technical requirements.
- Act as a point of escalation for campaign delivery issues or vendor troubleshooting.
Team Support & Development
- Mentor and support specialists/traffickers on campaign operations and QA best practices.
- Assist with training, onboarding, and capacity planning, including coordination with offshore resources.
- Contribute to a team culture of quality, accountability, and continuous improvement.
Operational Optimization & Continuous Improvement
- Identify inefficiencies or workflow bottlenecks and propose solutions that improve speed, accuracy, or scale.
- Stay informed on ad tech trends, privacy changes, measurement shifts, and creative/format updates that impact operations.
- Recommend new tools or enhancements that improve operational quality and delivery outcomes.
What We're Looking For:
- ~5–7+ years of experience in ad operations, campaign management, or trafficking, with some leadership or mentoring responsibility.
- Strong working knowledge of ad serving systems, tags/pixels, DSPs, SSPs, exchanges, and measurement/verification tools.
- Experience using SQL and working with large datasets (Snowflake or similar) for reporting, troubleshooting, and performance insights.
- Familiarity with vendor/supply partners or offsite/programmatic supply workflows.
- Experience collaborating with offshore or distributed teams.
- Strong operational discipline: QA, trafficking workflows, discrepancy resolution, delivery troubleshooting.
- Excellent cross-functional communication and stakeholder management skills.
- Strong analytical capabilities and comfort with dashboards, KPIs, and campaign diagnostics.
- Ability to multitask, prioritize under pressure, and maintain high execution standards.
Preferred Qualifications:
- Experience in commerce media, sports media, or environments with both direct + programmatic inventory.
- Background handling large campaign budgets or high-volume delivery environments.
- Familiarity with video/CTV/OTT/live-event ad formats.
- Exposure to scaling ad ops technology or workflow automation
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