Sales Development Representative - Swedish speaking (Copenhagen)

About the Role & Team

Our Copenhagen office is a vibrant, international office gathering 60+ colleagues. We’ve built a unique setup that brings together a diverse mix of departments, including People, Sales, Finance, Marketing, and Product & Development, all working side-by-side.

Our Nordic sales team currently consists of four dedicated members based in Aarhus, while our Sales Director Nordics is located in Copenhagen.

You’ll become part of a driven and supportive environment where collaboration and results go hand in hand, working closely across markets and functions. As our new Sales Development Representative, your main objective will be to drive revenue growth while contributing to the team’s continued success and future expansion.

What you will do

• Generate new sales opportunities primarily through outbound efforts in the Swedish market, focusing on the Formalize product

• Identify, contact and communicate with potential customers or partners with the aim of organising client meetings

• Operate as an entrusted advisor and frontline ambassador towards our potential customers, as you will be the first point of contact, building brand awareness towards our solutions and services

• Carefully design your prospecting strategies and reach out to set up meetings for our Account Executives

• Maintain accurate records of all interactions in our CRM system, HubSpot

What you bring

• Native proficiency in Swedish with professional fluency in English; Norwegian is a strong plus

• Excellent communication skills and confidence engaging prospects via phone, email, and LinkedIn

• Strong organizational skills with the ability to manage multiple leads and priorities

• Self-motivated and eager to grow in a fast-paced, evolving scale-up environment

It is not a requirement to have many years of sales experience, but it is a plus if you have. Most importantly, we are looking for people with the right drive and motivation.

Practicalities

• Salary:

  • Base Salary: 25,500 - 26,400 DKK / month (depending on experience)

  • On-Target Earnings (OTE): Expect to earn between 32,000 – 33,000 DKK / month in total when hitting your targets. Your commission is uncapped, meaning there is no ceiling on how much you can earn if you outperform

• Office location: Skelbækgade 2, Copenhagen

• Working hours: 37 hours a week, with one day working from home

You will be offered a base salary of 25.500 DKK, when being new to the SDR role. Candidates with significant, directly relevant sales or lead-generation experience may be offered up to 26.400 DKK, based on an assessment of prior qualifications.

Our salary levels are directly linked to our structured career framework, which includes regular performance reviews. As you build skills, take on new responsibilities, and progress in your role, your salary grows with you. Our framework makes development clear and transparent, so you always know what the next step looks like.

What do we offer you?

• Thorough pre- and onboarding to set you up for success

• A culture of ownership, trust, and independence with the support you need

• Continuous development through bi-annual growth talks and weekly check-ins

• Benefits, including lunch, health insurance, and social events

• A strong team spirit where we celebrate wins and enjoy time together across offices

• Our annual Global Summit, where the whole company meets and connects

Our recruitment process

• Send your application and upload relevant information

• 15-30 minutes online interview with our Talent Acquisition team

• 30-minute online interview with our SDR Team Lead

• Completion of Personality Assessment & Case Presentation

• 60 minutes case interview with our SDR Team Lead & Head of Sales Development

About Formalize

Formalize is a tech company founded in 2021 with offices in Aarhus, Copenhagen, Milan, Munich and Madrid. Currently, we are a team of +200 people from +30 nationalities operating in multiple European markets and are one of the fastest growing SaaS scale-ups. We thrive on ambition, deliver impact through pragmatism, and embrace passion and honesty. We are celebrating our wins, learning from our mistakes, and growing together as a team.

Our journey began within the whistleblowing compliance sector, highlighted by the award-winning Whistleblower Software by Formalize, laying the foundation of our success story. Now, we have extended our expertise to a larg