Principal Product Manager

Life at Plume

At Plume, we believe that technology isn't about moving faster, it's about making life’s moments better. Which is why we’ve built the world's first, and only, open and hardware-independent service delivery platform for smart homes, small businesses, enterprises, and beyond. Our SaaS platform uses WiFi, advanced AI, and machine learning to create the future of connected spaces—and human experiences—at massive scale.

We now deliver services to over 50 million locations globally and have managed over 2.5 billion devices on our platform. We’re expanding rapidly, pioneering a new category, and we achieved our Series F funding in just four years. Our customers include many of the world's largest Communications Service Providers (CSPs) who look to Plume to help them evolve their smart home offerings while gleaning insights from their own data. 

With a bias for action and a love for being trailblazers, the team at Plume embodies a combination of relentless curiosity and imaginative innovation. We challenge ourselves to think in ways that other companies don't, work to do what should be done (rather than what can), and if we can’t do it exceptionally well, we don’t do it. It’s how we've assembled a team of world-class builders, thinkers, and doers. And it’s how we’re reinventing what’s possible every day.

Principal Product Manager

Plume Design Inc. is the world’s first SaaS experience platform for Communications Service Providers (CSP). Plume is a leader in next-gen smart home tech. Our 360° platform helps Providers deploy best-in-class WiFi experiences with breakthrough efficiency. As the only open and hardware-independent solution, Plume enables the rapid delivery of new services for connected homes, multi-family houses, small business, and beyond at massive scale. For residential subscribers, Plume delivers self-optimizing WiFi, cyber-security, access controls, and more. For small businesses, our purpose-built suite of smart services turns small business networks into fully connected, business intelligence platforms. And for Service Providers, they get robust back-end applications for unprecedented visibility and support.

As the Principal Product Manager, Residential Products, you are responsible for the overall success of the Plume residential product line. You are the lead evangelist within Plume and will orchestrate a close partnership with every part of the business to get the product successfully brought to market. The Principal Product Manager uses market insights and data to translate the voice of the customer into product specifications that define how the product will work, how it will be differentiated from competitive products, how it will be sold and supported, how it supports company objectives, and most importantly define the messaging on why customers will want to want the product.

What You’ll Do:

Product Strategy & Roadmap Development:

• Specify what the product should do, the roadmap for where it will go over time, the investment required to get there, and the expected outcomes that align to company goals (plan, organize, execute).
• Develop business plan in partnership with finance to confirm the market opportunity and expected financial performance (Framework for Product P&L).
• Prioritize features and requirements based on customer feedback, market research, and business goals.

Market Research & Competitive Analysis:

• Conduct ongoing market analysis to identify opportunities, assess competition, and understand customer behavior.
• Use data and insights to inform product decisions and validate the product direction.

Product Development & Lifecycle Management:

• Own the entire product lifecycle, from ideation and development to launch, continuous improvement, and sunsetting.
• Work closely with engineering teams to define detailed product requirements and prioritize development efforts.

Customer Advocacy & Feedback:

• Be the voice of the customer by collecting and analyzing feedback to identify pain points and opportunities for improvement.
• Ensure that the product meets user needs and enhances customer satisfaction.
• Works closely with customer support to create required knowledge base, take in customer request and complaints, and fix problems

Launch & Go-to-Market Strategy:

• Work with marketing to create the product messaging and explain why customers will care about the product
• Work with marketing and sales teams to develop and execute a go-to-market strategy for new product launches or updates.
• Work with PR to address public perceptions and act as a spok