Senior Manager, Performance Marketing
PayPalAbout the role
The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do – and they push us to ensure we take care of ourselves, each other, and our communities.
Job Summary:
As a PayPal Senior Manager, Performance Marketing within the PayPal B2B Merchant Marketing organization, you will play an important role in advancing PayPal’s mission and value propositions to Merchants. Our full-funnel marketing teams work to better understand our customers, identify where PayPal products can solve merchant needs, and develop marketing campaigns that effectively communicate this value.Our business operates across markets with varying levels of maturity, and merchants at different stages of their relationship with PayPal. In this role, you will help ensure we are executing effective full-funnel performance marketing campaigns that support sustainable revenue growth and efficient customer acquisition.
Job Description:
Essential Responsibilities:
- Develop and implement omnichannel paid media strategies to drive business outcomes
- Manage audience segmentation and targeting to optimize campaign performance
- Create and maintain an experimentation roadmap to test and refine marketing initiatives
- Allocate budgets across campaigns and channels to maximize return on investment
- Collaborate with leadership, finance, and analytics teams to align strategies and reporting
- Partner with media agencies to ensure continuous campaign optimization and performance
- Oversee the delivery of seamless onboarding experiences across channels
- Embed relevant content across customer lifecycle stages to address key needs
Minimum Qualifications:
- 8+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
Additional Responsibilities & Preferred Qualifications:
Subsidiary:
PayPalTravel Percent:
0-
The base pay for this role will depend on where you work and the relevant experience and expertise you bring. The expected range of pay for this role by location is:Primary Location | Pay Range:
Omaha, Nebraska | ($123,500.00 - $183,700.00 Annually)Additional Location(s) | Pay Range:
Chicago, Illinois | ($130,500.00 - $193,600.00 Annually) Austin, Texas | ($130,500.00 - $193,600.00 Annually) Additional compensation for this role may include an annual performance bonus, equity, or other incentive compensation, as applicable.PayPal does not charge candidates any fees for courses, applications, resume reviews, interviews, background checks, or onboarding. When ma
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