LN Concerts, Tour Marketing Director - Temp

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

Live Nation’s Concerts Division is where tours are born, artists come to life, and fans get to experience the rush of live music. From our dozens of owned/operated Amphitheaters to our Global Touring team, from Ticketing and Venue Operations to Marketing and Sales... we foster a fun and upbeat work culture with no shortage of opportunities. With perks ranging from free concert tickets to dog-friendly offices, to progressive benefits like student loan reimbursement and adoption/fertility support... it’s no wonder we are certified as a Great Place to Work organization and one of People Magazine’s “50 Companies that Care”. We want everyone to feel like they belong and can thrive in our community, so we strive to help you achieve your career and personal goals. Live music is our passion and where we find our common ground. There has never been a better time to join Live Nation. 

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

A relationship driven individual who is passionate about live music and the future of marketing. You are a natural leader and are able to manage and motivate a team to deliver. You are an excellent communicator and relationship builder and develop and maintain strong professional relationships with both internal and external stakeholders. You are a partner to our client and artist teams, not an order taker - you help advise and collaborate with them to balance priorities and ensure we are developing the best marketing plans to achieve their goals. You are adept at translating client and artist needs into actionable insights and can clearly communicate with internal teams to deliver marketing plans that meet their goals.  You work well in a collaborative, fast paced environment and are excited about the future of live event marketing. You are an expert at managing multiple projects, stakeholders, and priorities at the same time. You are passionate about music and being part of a team that connects fans to the artists they love.

THE JOB

The Director of Tour Marketing will be part of the Tour Marketing team which is responsible for supporting our artist agency and management representative partners in the development of marketing campaigns for nationally and internationally booked amphitheater, arena, and stadium tours.  This person will provide best in class service and foster strong relationships with our partners. S/he will act as a strategic partner to our clients in developing marketing plans and work internally with subject matter experts to develop the most innovative and effective marketing proposals. Bottom line, S/he is responsible for elevating the level of service we provide to our touring clients. 

WHAT THIS ROLE WILL DO

• Act as the key internal contact for artist management teams for Live Nation Tours
• Create and maintain relationships with external company partners, including artists, managers, and agents, to provide excellent client services
• Work cross-functionally with various internal teams to guide the development of tour marketing campaigns for multiple Live Nation tours
• Oversee that all necessary show marketing information is input into Live Nation's proprietary marketing tools
• Work closely with Live Nation Media & Sponsorship to develop and fulfill tour sponsorship programs.
• Analyze past purchaser data & use research tools to drive decisions & shape marketing strategy for tours
• Manage marketing budgets for tours to achieve business objectives
• Coordinate multiple teams of experts to successfully execute marketing campaigns inclusive of, but not limited to, advertising, promotions, media events & PR, and content creation.
• Coordinate the development of tour assets,