Manager, Client Strategy

GumGum is a contextual-first, global digital advertising platform that uses advanced AI  technology to serve captivating creative ads that drive consumer attention, without the use of personal data. At GumGum, we don’t need to know who you are to deliver relevant and engaging ads that align with your active frame of mind. We believe that a digital advertising industry based on context rather than personal data builds a more equitable and less invasive future for the internet and is better for consumers, publishers and advertisers alike. Our blueprint for the future, The Mindset Matrix™, combines the power of context and creative in digital advertising to deliver superior attention and drive consumer action without sacrificing personal data. 

To be a part of this next phase of digital advertising that prioritizes data privacy, please visit www.gumgum.com/careers

The Manager, Client Strategy is an integral leader of the Client Strategy team, responsible for partnering with regional Sales leadership to achieve regional revenue goals, leading the regional team in the Deal Response stage of the sales cycle to close opportunities, as well as ensuring regional oversight in high-value and key opportunities, partnering with sales as a strategic advisor. 

The Manager works cross-functionally across GumGum’s Growth Team to create/improve processes and build knowledge to drive recommendations that address the client’s needs and objectives, and position GumGum to partner effectively with the client on each potential campaign. The Manager is also responsible for the growth and development of all the team members of the region, leading initiatives within the team more broadly, and ensuring a manageable workload with quality outputs from the team. 

Success in this position requires the ability to manage internal stakeholders and understand client needs to develop lasting relationships with brands, by crafting solutions that match needs to GumGum’s breadth of offerings by way of storytelling and ensuring organizational alignment.  This role will operate in a fast-paced environment and requires strong project management and presentation skills, and strong knowledge about the full campaign cycle.

Measures of success for this role include regional RFP Win Rate, Average Deal Size, Closed Deal Value (i.e., value of won RFPs), New Business Win Rate, and quality of partnership (to Sales), as well as the growth of direct reports and the region. 

Note: GumGum currently operates in a ‘work from home’ virtual environment with sporadic opportunities for in-person business and morale events (health guidelines permitting). There will not be any requirement to go into the office on a daily basis moving forward. however we are seeking to hire this person in the NYC area.

What You'll Achieve

• Deal Response Leadership
  • Provide strategic oversight to ensure required response deliverable(s) are on-time and of high quality, by lending your expertise to support in regional Deal Responses. 
  • Ensure optimal utilization in the region such that Deal Response success is maximized and team members can attain continued growth.
  • Develop deep cross-functional relationships internally, primarily with sales leadership, that facilitate consensus and allow for excellence in execution. 
  • Lead two to four verticals in the Vertical Expertise Program to ensure the training of the strategists on the verticals considering the latest trends and best practices and to collaborate in the creation of vertical-specific materials. 
  • Drive internal utilization and mastery of data assets and analytics tools, data-driven and analytical approach to storytelling, leveraging data tools and reporting, including but not limited to Looker, Quantcast, and Comscore.
• Efficiency and Quality of Response Deliverables
  • Supervise and elevate response deliverables that succinctly communicate our understanding of the client’s needs and a proposed solution, in a manner that differentiates GumGum and is palatable to media buyers. 
  • Deeply understand and educate GumGum’s value proposition and offerings, and ensure we reflect this understanding in all regional deliverables.
  • Work across GumGum’s internal teams to propose solutions that showcase both the best that GumGum has to offer and what the organization can reasonably support. 
  • Fully utilize team resources to create responses as efficiently as possible, and innovate on existing processes to improve them.
• Partnering cross-functionally to achieve regional revenue goals
  • Understand the needs of the business, opportunities, and pain points, and proactively recommend and drive solutions
  • Communicate team progress and impact on the business, both up (to leadership) and down