Director, Regional Marketing
Crinetics PharmaceuticalsAbout the role
Crinetics is a pharmaceutical company based in San Diego, California, developing much-needed therapies for people with endocrine diseases and endocrine-related tumors. We were founded by a dedicated team of scientists with the simple belief that better therapies developed from rigorous innovation can lead to better lives. Our work continues to make a real difference in the lives of patients. We have a prolific discovery engine and a robust preclinical and clinical development pipeline. We are driven by science with a patient-centric and team-oriented culture. This is an exciting time to join Crinetics as we shape our organization into the world’s premier fully-integrated endocrine company from discovery to patients. Join our team as we transform the lives of others.
Position Summary:
The Director of Regional Marketing has a critical role in driving commercialization of Crinetics’ exciting and deep pipeline across multiple disease states of significant unmet-medical need. As Regional Marketer, your initial focus will be on supporting Crinetics’ first commercial launch of Paltusotine in Acromegaly followed by a potential second indication in Carcinoid syndrome. The Regional Marketer is a field-based marketing role that will be vital commercial contact with national and regional Key Opinion leaders. The Regional Marketing team will also be responsible for planning and executing regional marketing initiatives to support the overall brand strategy. The successful candidate will be skilled in operating in a highly matrixed and collaborative environment and will have a track record of driving cross-functional leadership across key initiatives. You will play a key role in driving key market planning activities pre-launch and drive commercial execution post-FDA approval. Specifically, in support of commercial strategy execution, you will be responsible for supporting Regional Marketing functions that support HCP and patient initiatives; as well as understanding regional business trends and executing local market programs. These functions include identifying and mapping KOLs, developing KOL-specific engagement plans, supporting promotional speaker bureau development, diving peer-peer educational activities, managing vendor relationships and partnering with the Patient Marketing team on regional patient events.
Essential Job Functions and Responsibilities:
These may include but are not limited to:
Serve as the key commercial point of contact for National and Regional KOLs
Identify and map all academic and community-based KOLs and help map referral patterns between KOLs in center of excellence and the community
Identify and engage with next tier KOLs: Emerging Opinion Leaders and Digital Opinion Leaders
Understand regional and KOL-specific
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