RoW App Store Sales Leader

Trend Micro, a global cybersecurity leader, helps make the world safe for exchanging digital information across enterprises, governments, and consumers.

Fueled by decades of security expertise, global threat research, and continuous innovation, Trend harnesses AI to protect organizations and individuals across clouds, networks, devices, and endpoints.

The Trend Vision One™ enterprise cybersecurity platform accelerates proactive security outcomes by predicting and preventing threats across the entire digital estate and environments like AWS, Google, Microsoft, and NVIDIA.

Proactive security starts here.  TrendMicro.com

Position Summary:

The RoW App Store Sales Leader is responsible for driving revenue performance, sales execution, and regional alignment across Trend Micro’s App Store listings including the Apple App Store and Google Play, as well as evaluating opening up other App Store opportunities.  This is a global role with responsibility for the Americas, Europe and Asia/Middle East/Africa, but excluding Japan. This role partners closely with regional leadership to execute Consumer BU priorities, optimize sales performance, and ensure consistent customer experience across global markets. The position requires strong commercial judgment, data-driven decision-making, and the ability to influence stakeholders across multiple time zones.

Responsibilities:

• Own revenue targets for RoW App Store sales; monitor performance and identify opportunities to improve conversion, retention, and upsell.

• Forecast the business Regional up to Consumer Online Business Leadership and Sales Operations

• Develop regional sales strategies aligned with global Consumer BU objectives.

• Partner with Consumer Online Business Leadership, Sales Operation and Finance to support forecast planning and quarterly performance reviews.

• Act as the primary sales point of contact for RoW regions to ensure alignment on execution of App Store initiatives.

• Partner with regional Online Sales Managers and Partnerships Managers to localize promotions, pricing, and go-to-market activities.

• Analyze sales trends, channel performance, and market signals to identify risks, gaps, and growth opportunities.

• Work with Business Intelligence Sales Operations to prepare dashboards, monthly business reviews, and reporting for global leadership.

• Review competitive landscape across App Store ecosystems to inform recommendations.

• Support execution of global sales processes, promotional calendars, and operational workflows within RoW markets.

Qualifications:

• 5+ years in consumer sales, digital commerce, or marketplace environments.

• Experience driving sales strategy and performance across multiple international markets.

• Strong analytical skills with proficiency in forecasting and sales performance reporting.

• Ability to influence and collaborate with cross-functional stakeholders.

• Excellent communication skills, including executive-level presentation.

DEI Commitment:

Not meeting every single requirement? At Trend Micro, we're committed to fostering a diverse, inclusive, and genuine workplace. If you're enthusiastic about this position but find that your experience and background don't perfectly match every qualification listed in the job posting, we still encourage you to apply. You could very well be the ideal candidate for this position or others within our organization.

What We Offer You:

You're important to us. What matters to you, matters to us too. Trend Micro provides benefit options for you and your family.

• Comprehensive medical, dental and vision insurance

• Life insurance

• Short & Long Term Disability 

• Pre-partum, maternity, parental and medical leave

• Mental Health Wellness Program

• Adoption Assistance

• Wellness Incentive

• Pet Insurance

• 401(k) with company match

• Paid Time Off

• 14 Annual Holidays

• Tuition Assistance

• Employee Resource Groups

We offer competitive compensation with bonus opportunity tied to company performance, along with room to enhance your skills through ongoing learning and broad technological opportunities. Achieving work-life balance is a priority, complemented by team activities, fostering an environment rooted in equity, inclusion, and collaboration, that is reflected in both our culture and our work.