Senior Marketing Writer

Company Description

Expert Institute is the nation's leading expert consulting and insights platform, helping plaintiff firms win more cases and increase their profitability. Established in 2010, Expert Institute has supported over 5,000 firms nationwide across all areas of practice.

We connect litigators with top industry experts, innovative litigation research, physician consultations, and comprehensive due diligence — all delivered through our SaaS platform, Expert iQ. Leveraging proprietary data and analytics, we give plaintiff firms a winning edge.

Job Description

You are a writer who wants to make your mark on an established legal technology company. While you always take a data-first approach to developing content, you also have a deep creative streak, looking for ways to leverage innovative marketing tactics to drive engagement. Most importantly, you enjoy making your ideas a reality in a fast-paced environment.

WHAT YOU WILL DO

We are looking for a Senior Marketing Writer who will make a significant impact on the company’s digital marketing and business development efforts as we continue to expand on a national scale.

The Senior Marketing Writer will work closely with other members of the team to design and execute internal and external campaigns.

• Write brand-consistent and engaging copy for our emails, marketing collateral, digital advertisements, and other advertorial content
• Edit and prepare blog articles, case studies, and white papers for publication on our website
• Craft posts for our social media channels
• Collaborate in the development of sales presentations, marketing decks, landing pages, and other content that targets prospective customers
• Maintain and update existing marketing materials to ensure they follow brand guidelines
• Brainstorm novel concepts for upcoming campaigns and collateral
• Work on various marketing communications projects as needed

Qualifications

• You have a Bachelor’s degree in English, Journalism, Communications, or a related field
• You have 3-5+ years of experience working in either a B2B, SaaS, or start-up environment
• You enjoy all types of writing—from blog posts to news coverage to technical writing  
• You have strong copy-editing skills and an opinion on the Oxford comma
• You are familiar with effective digital marketing and sales practices
• You’re comfortable navigating Microsoft Office and Google Docs
• You are meticulous, creative, innovative, and organized
• You are able to work independently and own projects through completion
• Bonus points if you’ve used Wordpress, Trello, Slack, the Adobe Suite, and Salesforce!

Additional Information

All your information will be kept confidential according to EEO guidelines.