Senior Director, AdTech Solutions & Innovation
dentsuAbout the role
Job Description:
Please Note: This is a hybrid position based in New York City. Candidates must be able to work from our NYC office on a regular basis and should be located within a reasonable commuting distance.
About the Role
We're seeking a Senior Director, AdTech Solutions & Innovation to lead the design, integration, and commercialization of cutting-edge advertising, data, identity, and marketing technology solutions that solve complex client and business challenges.
This highly strategic leadership role sits at the intersection of AdTech, MarTech, audience data, identity, media activation, and product innovation. You'll be responsible for connecting platforms, technologies, data assets, and business capabilities to create scalable, market-ready solutions that drive growth, innovation, and measurable business impact.
This is not a traditional engineering or infrastructure role. Instead, we're looking for a strategic innovator who can translate complexity into opportunity, design solution frameworks, and bring together cross-functional teams to create products and capabilities that differentiate us in the marketplace.
What You'll Do
- Design and architect solutions across audience data, identity, activation, measurement, CRM, retail media, and marketing technology ecosystems.
- Develop solution blueprints, integration strategies, and go-to-market frameworks that address evolving client and business needs.
- Evaluate existing technologies and capabilities to identify opportunities for innovation, optimization, and commercialization.
- Partner with product, media, data, analytics, technology, and commercial teams to bring new solutions to market.
- Assess build-versus-buy opportunities and identify strategic technology partnerships.
- Lead cross-functional initiatives that span multiple stakeholders, platforms, and business functions.
- Translate complex technical concepts into compelling business narratives for clients, partners, and executive leadership.
- Drive innovation across identity, audience solutions, retail media, clean rooms, measurement, activation, and emerging advertising technologies.
What We're Looking For
The ideal candidate combines the mindset of a:
- AdTech Strategist
- Solutions Architect
- Innovation Leader
- Product Strategist
- Technology Consultant
You thrive in ambiguity and excel at:
- Solving complex business and technology challenges.
- Connecting platforms, data, workflows, and teams into scalable solutions.
- Balancing technical feasibility with commercial impact.
- Driving alignment and influence across diverse stakeholder groups.
- Simplifying complex concepts for both technical and non-technical audiences.
- Identifying new opportunities and turning ideas into actionable solutions.
- Leading innovation initiatives from concept through commercialization.
Key Experience
Successful candidates will have experience with some combination of:
- AdTech and MarTech platforms
- Audience, identity, and customer data solutions
- CRM and Customer Data Platforms (CDPs)
- Retail media ecosystems
- Data clean rooms and privacy-safe collaboration environments
- Measurement, attribution, and analytics technologies
- Data partnerships and activation platforms
- Complex technology integrations
- Product strategy and solution development
- Go-to-market planning and commercialization
Why Join Us?
This is a unique opportunity to shape the future of advertising technology, audience solutions, and data-driven innovation. You'll work on high-impact initiatives, influence product and business strategy, and collaborate with industry leaders to build scalable solutions that drive growth and create competitive advantage.
If you're passionate about innovation, enjoy solving complex problems, and want to help define the next generation of AdTech solutions, we'd love to hear from you.
At dentsu, we believe great work happens when weβre connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of o
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