Global Marketing Manager

The Opportunity

QuidelOrtho unites the strengths of Quidel Corporation and Ortho Clinical Diagnostics, creating a world-leading in vitro diagnostics company with award-winning expertise in immunoassay and molecular testing, clinical chemistry and transfusion medicine. We are more than 6,000 strong and do business in over 130 countries, providing answers with fast, accurate and consistent testing where and when they are needed most – home to hospital, lab to clinic.

Our culture puts our team members first and prioritizes actions that support happiness, inspiration and engagement. We strive to build meaningful connections with each other as we believe that employee happiness and business success are linked. Join us in our mission to transform the power of diagnostics into a healthier future for all.

The Role

We are seeking a Global Marketing Manager to join our team.  This role will lead Global downstream marketing efforts in developing portfolio commercial strategies and tactics for QuidelOrtho’s Clinical Labs VITROS platforms and provides support for regional execution. Areas of focus include marketing planning, product and sales playbooks, competitive positioning, regional training plans and launching global sales tools.

This position can be based in Raritan, NJ, Rochester, NY or San Diego, CA.  Remote work options may be considered.

The Responsibilities

• Develops and executes worldwide marketing plan, including market assessment, strategies and prioritization of sales and marketing tool development.

• Works across Quidel Ortho’s Clin Labs platforms, assays, and automation, and informatics businesses to develop total solution strategies and commercial execution.

• Partners with Marketing Communications on developing solution and product messaging, engages on content and collateral development through launch and training.

• Collaborates with regional marketing teams and sales enablement to align global marketing plans in each region and define and track regional marketing and sales metrics.

• Develops/maintains a clear understanding of current Clinical Chemistry and Immunoassay market trends and vision of expected market evolution with an understanding of the implications on customer needs. Translates needs and pain points into solution-based messaging strategies

• Supports Product launch strategies by providing marketing leadership to develop a customer focused approach to product development and launch

• Understands key market development needs in partnership with regions through relationships with key opinion leaders in the laboratory, public health, hospital, lean and other appropriate areas related to platform usage and adoption

• Perform other work-related duties as assigned.

The Individual

• BA/BS degree required, preferably within a technical area of focus

• 7+ years of experience in global strategic marketing product management in life science companies with a focus on downstream marketing, product and portfolio management and/or brand strategy.

• Demonstrated strategic thinking and implementation skills; proven analytical skills with the ability to translate data and insights into actionable plans

• Demonstrated ability to develop and implement marketing and product strategies, convert them into tactical marketing plans, execute and deliver results.

• Flexibility to travel globally to regions and customer sites at least 20% of the time

The Key Stakeholders

This role will work closely with the Clinical Labs Global Product Management Team and Regional Marketing and Commercial leaders to develop annua