Beyond Beer Senior Brand Manager

Seniority Level: Associate<p></p><p></p><p>#Ownership</p><h1>Beyond Beer Senior Brand Manager</h1><p></p><p>The Beyond Beer team offers the opportunity to work across innovation, brand, and commercial projects in a fast-moving and dynamic environment.</p><p></p><p>The successful candidate will have a leading strategic role for Beyond Beer, reporting into the Beyond Beer Marketing Director. This person will be responsible for EZY in Belgium, will support on the launch of a new Global Brand proposition in France, and will lead the expansion of the new Global Brand proposition across Belgium &amp; Netherlands in 2026. They will have the opportunity to demonstrate leadership with key senior stakeholders at a Global, Zone and BU level as well as with external agencies.</p><p></p><h2>Who we are:</h2><p></p><p><span><span>Brewing the world’s most loved beers and building brands consumers love, AB InBev is where ownership, ambition, and action thrive.</span></span><span> </span></p><p><span><span>We </span><span>empo</span></span><span><span>w</span></span><span><span>er you to dream big, lead change, and create a long-lasting legacy. ​</span></span><span><span> </span></span><br/><span><span> </span></span><br/><span><span>We value relentless problem-solvers who take accountability, embrace challenges, and turn bold goals into results through resilience and hard work. ​</span></span><span><span> </span></span><br/><span><span> </span></span><br/><span><span>That’s Who </span><span>We Are: Come and</span></span><b><span> </span><span>OWN IT!</span></b><span> </span></p><p></p><p><span><span>We are the world’s biggest brewer! </span><span>Headquartered in Leuven, Belgium, we have opportunities across Europe in Belgium, the Netherlands, France, Luxembourg, Germany, Italy, the Czech Republic, the UK</span><span>,</span><span> Ireland, and Spain.</span><span> Two key parts of our ecosystem are Budweiser Brewing Group (BBG) in the UK and </span><span>Compañía</span><span> Cervecera de Canarias (CCC) in the Canary Islands.</span></span><span> </span></p><p><span><span>We are proud to have a team of 155,000 colleagues </span><span>representing</span><span> 135 nationalities and to </span><span>operate</span><span> 28 breweries across Europe.</span></span><span> </span></p><p></p><h2>Job <span>Description/Activities:</span></h2><ul><li><p>Day-to-day management of EZY in Belgium, in collaboration with BU and cross-functional teams</p></li><li><p>Leading the preparation &amp; execution of launch and go-to-market plans of a new Global Brand proposition in Belgium &amp; Netherlands in 2026 and supporting on France 2025, in collaboration with the rest of the Beyond Beer, BU, and cross-functional teams</p></li><li><p>Developing and implementing full 360 brand plans, including communication and trade execution to scale the brand and meet commercial objectives. Ensuring plans and execution is aligned with senior stakeholders</p></li><li><p>Building relationships with global &amp; local agencies to ensure delivery of high impact campaigns and communications relevant to our target audience</p></li><li><p>Assessing, feeding back on, and guiding the creative development of assets for use both above and below the line</p></li><li><p>Working with our connections team and external media partners to maximize media impact within our budget</p></li><li><p>Accurate &amp; diligent ownership of marketing budget &amp; monthly processes</p></li><li><p>Monthly performance reporting as required</p></li></ul><p></p><h2>Who are we looking for:</h2><ul><li><p>Proven knowledge of our business and clear aptitude to learn</p></li><li><p>Marketing and/or commercial experience</p></li><li><p>Project management experience</p></li><li><p>Strong stakeholder and communication skills</p></li><li><p>Basic financial acumen and budget management</p></li><li><p>Fluent English and Dutch in speaking, reading and writing </p></li></ul><p></p><p><b>Don’t check every box? No worries!</b> If you’re enthusiastic, ambitious, and eager to learn, with the right motivation and mindset, we’ve got your back. We’ll guide you to become a successful Beyond Beer Senior Brand Manager, learning, growing, and thriving alongside a team that’s invested in your success. Passion and drive can take you far, let’s build your future together!</p><p></p><h2>Next to our competitive base salary, we put our people first by providing on-top benefits:</h2><ul><li><p>Competitive Bonus.</p></li><li><p>A Flexible Rewards system - (smartphone, bike lease, internet at home, Extra pension Plan, etc.).</p></li><li><p>Quarterly vouchers to taste our delicious beers.</p></li><li><p>Compensation &amp; seniority days in addition to legal holidays (40 Days total).</p></li><li><p>Meal vouchers, allowances, gift per company policy.</p></li><li><p>A unique Parental leave.</p></li><li><p>Competitive Life insurance, disability &amp; medical plan.</p></li><li><p>Learning &amp; Development opportunities (LinkedIn L