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Media Supervisor

Publicis Groupe
New York City, United Statesfull_timeVerifiedPosted 3 May 2023

About the role

Company Description

Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning advertising. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape. Right now, we’re looking for a crackerjack Media Supervisor who’ll lead the team in bringing that transformation to life – someone known for incredible strategic thinking, brilliant client interaction and stellar management skills. Sound like you? Read on.

Job Description

You’ll become known within the company as someone who can tackle quality control for all media planning, oversee the team on day-to-day projects, and artfully translate strategies into innovative media – all while building robust client relationships and developing your team’s talent.

Day to day looks a little like this: 

  • Learn and understand all phases of the client’s marketing objectives and act as the lead to bring media recommendations to life via individual investment teams against these objectives
  • Assist leadership with all aspects of communication plan development/recommendations
  • Interpret communications/media strategy and translate into communication planning action steps
  • Oversee/manage Senior Associate(s) and Associate(s) along with day-to-day operation of all media activity & career development.
  • Demonstrate initiative by researching and identifying valuable information/insights to improve media product
  • Understanding of MRI, Kantar, NMI, etc.
  • Determine and supervise the best possible implementation of all approved communication plans and projects
  • Act as primary point of contact for client requests
  • Understand all proprietary research tools/processes and apply learning during communication planning
  • Prepare and present media plans, as needed, including objectives, strategy, rationale, and all backup materials
  • Establish strong working relationship with partner agencies and individual teams, delivering a seamless communications process
  • Develop collaborative working relationship with all investment teams, ensuring they fully understand brand’s communication objectives/strategies
  • Promoting a culture of shared learning and increasing visibility of media expertise within the agency
  • Overseeing budgeting process and performance evaluations to optimize resources and talent development

Qualifications

  • Strong leadership presence and client management skills (ability to manage maintenance of the brand and own the plan)
  • Traditional Media Planning Experience – Linear TV and/or Terrestrial Radio planning experience is required
  • Digital / Social knowledge and an insatiable curiosity for Innovation
  • Flexibility and agility to manage complex processes with positivity and "can-do" attitude
  • Understanding of Audience strategy and how to apply this thinking to campaign strategy and plan development
  • Ability to multi-task and manage various plans and projects at once
  • Ability to think beyond "media" as an active creative collaborator within an Integrated Marketing Communications (IMC) team
  • A four-year college education and a minimum of 4-5 years of media planning experience
  • Extensive experience in budget management and multichannel planning with a strong emphasis on TV/OLV, Radio/OLA, and knowledge of Digital (Programmatic/Social)
  • Excellent understanding of media fundamentals
  • Ability to work quickly and manage multiple tasks to completion; able to quickly "switch gears" while remaining organized across multiple projects
  • Experience working across a portfolio of brands, with a demonstrated ability to juggle multiple projects at a time
  • Ability to manage up and down simultaneously is key; comfortable managing on-going feedback and multiple work-streams.
  • Traditional planning skills (understanding of MRI, competitive, flowcharting) are necessary
  • Exceptional communication skills – you’re skilled at interpreting client objectives and clearly articulating proposed media strategies and recommendations
  • A strong, proven ability to teach analytic skills to staff, developing, encouraging and inspiring them to grow
  • Retail or beauty experience a plus

Additional Information

All your information will be kept confidential according to EEO guidelines.

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Company

Publicis Groupe

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