Senior Editor, Agriculture

Company Description

Informa is one of the world’s leading knowledge providers. We create and deliver highly specialized information through publishing, events, training, market intelligence, and expertise, providing valuable knowledge to individuals, businesses and organizations worldwide.

Informa Markets creates platforms for industries to trade, innovate and grow. We provide customers and partners around the globe with opportunities to engage, experience, and do business through face-to-face exhibitions, specialist digital content, and actionable data solutions. As the world’s leading exhibitions organizer, with over 500 international events, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year.

Farm Progress, a division of Informa Markets, is the market leader in the Agricultural sector. Our goal is to provide U.S. farmers, ranchers and producers with content on production practices, trade, marketing, government policy, new technologies, critical insights and analysis that will support this community with the tools to make informed decisions that will drive growth for their businesses. Farm Progress is the number one agricultural informational provider in the U.S., which utilizes print, digital, broadcast and events as communication channels for the Agricultural market.

Job Description

Remote position but candidates MUST reside in Iowa

Informa Markets is seeking a full-time Senior Editor for Wallaces Farmer, part of its Farm Progress Agricultural Portfolio. The Senior Editor will be responsible for writing, photography, editorial management, strategic direction, competitive positioning, financial attainment of budgets, and the attainment of annual goals as set by the Executive Editor for the Eastern Farm Progress brand group. This position will also be responsible for the content creation and brand editorial positioning of print and digital publishing. Additional responsibilities include managing content for the website, newsletter, and print media, social media engagement, editing third-party and internal staff-produced content, and collaboration with colleagues that results in high-value information for the agricultural market. This position is fully integrated within the Farm Progress group and collaborates frequently with all departments within the portfolio. The ideal candidate is located in Iowa or is able to relocate to Iowa.

Role Accountability and Duties:

• Managing and writing compelling original stories for daily digital and monthly print publication
• Photographing stories that further convey topics and information for agricultural producers
• Engaging farmers in interviews and story generation
• Managing and developing future story ideas for digital, print and social networks by working with state and regional experts and industry authorities to report on the significant issues facing the region
• Driving reader engagement with best practices of story and video creation for the agricultural audience
• Engagement with Master Farmer awards program and organization
• Positioning editorial as brand leader in the market
• Collaboration on social channel content
• Attainment of annual goals

Qualifications

• Remote position but candidates MUST reside in Iowa
• Willingness to travel throughout the state 
• B.S. degree in Journalism, Ag Communications, English or related discipline
• At least 7-10 years of agricultural or business writing experience
• Media experience required, preferably in B2B media
• High-level writing skills in features, news and opinion
• Excellent photography skills
• Ability to interview farmers around the state 
• Must be detail-oriented and able to meet weekly deadlines
• SEO experience
• Ability to drive organizational change
• Experience in building social communities
• Proficient in MS Office product suite, Outlook, or equivalent
• Ability to utilize Adobe Analytics or Google Analytics to drive user engagement
• Excellent written and oral communication skills

Additional Information

The salary range for this role is 75000 - 80000 USD depending on experience

Why work at Informa

Employee experience is very important to us at Informa. On top of joining a supportive, diverse, and ambitious team that welcomes all types of candidates. We are also flexible with different working patterns and prioritize promotions internally.

Our benefits include:

• Learning and development plan to assist with your career development
• 15 days PTO plus 10 national holidays, 4